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S2 EP22 :The Minimum Viable Product Path to Ecommerce Success with Andy Fine from Sartoro
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In this episode of Customer Growth Sessions, Pat interviews Andy Fine, founder of Sartoro, an all-online custom suit brand. Andy shares his unique entrepreneurial journey, moving from finance to e-commerce, and the pivotal decision to establish manufacturing in Vietnam. He discusses the evolution of his business from an initial proof-of-concept brand to Sartoro, emphasizing a commitment to delivering elevated quality and customer experience. Andy also provides insights into effective marketing strategies, including focused paid acquisition channels and a contrarian view on extensive A/B testing. Want to know more about Sartoro? Check out their latest updates on Instagram, Facebook, and TikTok. Discover their latest collections and learn more at sartoro.co You can book a free suit consultation to meet with their team for help with decisions, sizing, or any questions.
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