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Season 1 Ep 7: How to get your clients to trust the process every single time
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Summary
Do your clients have a fear of creativity? In this episode, Cheryl and Liz dive into the art of building strong client relationships by addressing and alleviating the client's fears during the design process. The episode demonstrates the importance of understanding clients' psychology and the need to create unique, growth-inducing experiences while considering the importance of empathy and highlighting the challenges of balancing innovation with budget constraints and timelines. Cheryl and Liz provide valuable strategies and examples to enable business owners to navigate client concerns, foster trust, and deliver outstanding design outcomes.
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Sponsored by: The Design Paradigm
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The Design Paradigm is a 12 month comprehensive and powerful business coaching program for creative entrepreneurs who are serious about running a profitable business and being the expert in the room. It is the only coaching program to combine individual attention & accountability with live group workshops, 12 written 300+ page workbooks, honest video presentations and customized attention to your needs.
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Small Business - Think Big - Facebook
Led by interior Design Business coach, Cheryl Clendenon, Small Business Think Big is a free Facebook group for designers who need honest talk and a place to work on the business, marketing, promotion, and the realities of owning a business that sells products along with services. No cry babies!
ABOUT THE HOSTS:
Cheryl Kees Clendenon
2021 KBB Person of the Year
2022 Design Studio winner Dallas Arts Awards
2021 Changemaker Design Hounds
Interior Design Business Coach since 2017
Liz Lapan
VP of Everything, Interior Designer,
Work Wife, Team Cook, Unicorns
53 episodes
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