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Pricing Strategies for As-a-Service
Manage episode 440148924 series 3547763
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In this episode of the Data for Subscriptions podcast with Ron Giuntini, the conversation centers on pricing strategies and the necessity of managing usage data to ensure successful subscription services. Ron, with extensive experience in the Equipment-as-a-Service (EaaS) market, discusses examples such as the importance of accurate tracking for office printing services provided by companies like Xerox and HP, which rely on consumables and maintenance. Another case mentioned is the heavy machinery industry, where companies like Caterpillar operate on a pay-per-tonnage or pay-per-dump basis, showcasing varied subscription models.
Find us on your favorite podcast app to unlock the secrets for successful subscription and usage-based business models.
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