Google Business Profile and SEO and SERPs, Oh My! ...with Baileigh Dabdoub
Manage episode 470772149 series 3543566
Summary
In this conversation, Jeffro and Baileigh Dabdoub discuss effective strategies for local businesses to enhance their online presence through SEO and social media. They emphasize the importance of utilizing tools like Google Business Profile, integrating social media efforts, and creating engaging content to build trust and attract customers. The discussion also covers common pitfalls in local SEO, such as keyword cannibalization, and looks ahead to future trends in the digital marketing landscape.
Takeaways
- Google Business Profile is essential for local SEO.
- Filling out all details on GBP can improve visibility.
- Social media can enhance trust and engagement.
- Consistency in posting is crucial for success.
- Avoid keyword cannibalization on your website.
- Video content is becoming increasingly important.
- Engaging with the local community can drive traffic.
- Creating content is a cost-effective marketing strategy.
- Local businesses should focus on ROI-driven strategies.
- Stay updated on SEO trends and algorithm changes.
Chapters
00:00 Introduction to Local SEO Strategies
03:05 Leveraging Google Business Profile
05:48 Integrating Social Media with SEO
09:03 Creating Engaging Content for Local Businesses
11:59 Common Mistakes in Local SEO
16:59 Future Trends in Local SEO
Links
https://www.linkedin.com/in/baileigh-dabdoub-169bb3122/
Free Website Evaluation: FroBro.com/Dominate
100 episodes