))
The Art of Authentic Content Creation... with Amanda Kaufman
Manage episode 465190843 series 3543566
Content provided by Jeffro. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jeffro or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Summary
In this episode of Digital Dominance, Jeffro and Amanda Kaufman discuss the importance of authenticity in service businesses. Amanda shares insights on how to balance authenticity with strategic messaging, the significance of vulnerability in content creation, and practical steps for service business owners to create authentic content that resonates with their audience. They also explore common mistakes in content creation, the importance of maintaining a high-performance mindset, and the transformative power of finding one's voice in business.
Takeaways
- Authenticity is crucial for service businesses to connect with clients.
- Imitation is a natural part of learning, but authenticity comes from personal expression.
- Vulnerability should be viewed as a strength, not a weakness.
- Creating a journaling practice can help in collecting personal stories for content.
- Avoid perfectionism; embrace a beginner's mindset in content creation.
- Service providers should focus on how their content serves others.
- Balancing consumption and creation is key to effective content strategy.
- Curate your calendar to prioritize growth and learning.
- Finding your voice empowers you to influence and connect with others.
- High performance requires clarity on priorities and self-care.
Chapters
00:00 Authenticity in Business: The Core Challenge
09:10 Creating Authentic Content: First Steps
12:54 Common Mistakes in Content Creation
19:22 Balancing High Performance and Authenticity
25:55 Transformations: Finding Your Voice
Links
https://thecoachesplaza.com/home
https://www.instagram.com/theamandakaufman
https://www.facebook.com/ChatwithAmandaKaufman/
https://www.linkedin.com/in/amandackaufman/
https://www.youtube.com/channel/UCal10PPHo1S59hQmOLgCF3A
Free Website Evaluation: FroBro.com/Dominate
103 episodes
Share
