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Breaking Best Practices: Takeaways from Cold Connections
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Let’s dive into the strategies and methods used in the PodMatch cold pitch, featured in Episode 28.
Ideas you don’t want to miss
(04:50) Takeaway 1: Look at cold pitching as a sprint, not as a project
(05:06) Takeaway #2: The more research you have, the stronger your hypotheses are going to be
(05:55) Takeaway #3: Give yourself the time to let the full process happen, without pressure
(06:08) Takeaway #4: Be quick with cold (but not in the way you think)
(07:12) Takeaway #5.1: Don’t be scared to follow up
(07:41) Takeaway #5.2: Find that balance of following best practices
(10:32) Takeaway #6: Responses is where you’re going to feel that human relationship-ness of email, for better or for worse
(11:44) Takeaway #7: Again, find your space within best practices – and use this to know if you’re breaking them safely.
Links from this episode
Take a look at the email we featured in Ep. 28
Swipe all the interesting bits on the Podmatch website
Plan more effective emails with my Ecomm Playbooks or SaaS Success Pack
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Get Nikki's email musings at nikkielbaz.com/subscribe
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