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072: From Burnout to CEO: How This Esthetician Built a Million-Dollar Team Without the Treatment Room
Manage episode 488134261 series 3588077
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What happens when an esthetician finally conquers her fear of stepping away from behind the chair? Transformation at every level.
In this deeply personal conversation, Kari Jo welcomes back former coaching client Jacquelyn Kraemer to share her remarkable journey from burnt-out service provider to thriving business owner. The raw emotion in this episode reveals just how profound this transition has been - not just for Jacqueline's business but for her entire life.
"Looking back at that video, I was like, oh my God, I can't believe I looked like that a year ago," Jacquelyn shares, reflecting on her initial coaching session. "I can't believe that I was doing it all... I was surviving, but you can do it all without doing it all great." Since implementing proper systems and embracing her role as a CEO rather than just an esthetician, Jacquelyn has lost 40 pounds, gained newfound energy, and built a million-dollar company that runs smoothly even when she's not physically present.
The conversation dives deep into the fears that keep estheticians trapped behind the chair - fear of client abandonment, fear of team members leaving, fear of losing control - and how overcoming these barriers leads to exponential growth. Jacquelyn's candid admission that "what got me from point A to point B wouldn't get me from B to C" provides a powerful framework for understanding why so many beauty business owners plateau.
Perhaps most valuably, Jacquelyn outlines the specific systems that transformed her business, particularly her accountability framework that empowers her team while maintaining high standards. Her insights on creating true leadership in the beauty industry, rather than perpetuating the unhealthy cycles many professionals experience, offer a roadmap for anyone ready to evolve from service provider to visionary business owner.
Ready to transform your own esthetics business? This conversation will show you it's possible to build financial freedom and time independence without sacrificing quality or abandoning your passion for the industry.
Check out Jacquelyn's amazing accomplishments here -
IG: @bare_waxstudios
To learn more about coaching please visit: https://www.karijopatterson.com
Connect with me on your fav social platform:
Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
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Links You May Want to Check out:
Join the Client Building for Estheticians group to go deep in learning all the latest tips and strategies https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com
Chapters
1. Meeting Jacqueline and Her Transformation (00:00:00)
2. Climbing the Mountain of Business (00:03:20)
3. The Fear of Stepping Away (00:08:04)
4. Mindset and Accountability Systems (00:17:10)
5. Investing for Business Growth (00:25:30)
6. Creating True Leadership in Esthetics (00:37:56)
7. Final Thoughts and Call to Action (00:42:50)
74 episodes
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