Best Esthetician Success Podcasts (2025)

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074: How to Hire the Right Esthetician Without Wasting Time, Money, or Your Sanity 23:43

20h ago23:43

23:43

Send us a text Hiring the wrong person doesn't just hurt your bank account—it steals your peace of mind. After guiding countless estheticians through the hiring process, I've discovered that most well-meaning spa owners are making critical mistakes that cost them an average of $14,000 per bad hire. Think about that number for a moment. At 30% of th…

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I Pay My Clients $50 Per Referral (And I Should Be Paying Them More) 1:04:56

5d ago1:04:56

1:04:56

Season 5 Episode 4 - Our special guest Mila talks to us about what it was like working at a chain beauty salon, giving her clients $50 for referral's and making it in the beauty industry without a mentor. Thanks for watching 🤍 Time Stamps: 00:00 Introducing today’s special guest 🤍 01:30 I always wanted to be in the beauty industry I just didn’t kno…

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Creating Your Happy: Mika Toussaint's Holistic Journey to Skin Care Boss and Self-Care Expert 34:24

6d ago34:24

34:24

Mika Toussaint, a renowned aesthetician from IMAGE Studios Dallas Galleria, has turned personal struggles into professional mastery. After battling hormonal acne and navigating profound personal loss, Mika developed Dallas Pro Aesthetics, a unique wellness practice that goes beyond traditional skincare by integrating nutrition, mental health, and p…

1
073: Turn Your Treatment Room Into a Retail Goldmine: Boutique Sales Tips for Estheticians 33:43

8d ago33:43

33:43

Send us a text Emily Benson from the Boutique Training Academy shares powerful strategies for estheticians to boost their income through retail sales, emphasizing authentic storytelling and unique product selection over traditional inventory approaches. • Understanding how to move product that isn't selling (mark down by 30%, then potentially 50% l…

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223 Lori & Lauren - Esthetician Life (Unfiltered!) 54:55

10d ago54:55

54:55

Welcome back to the Beauty Biz Show! In this special episode, Lori Crete and Lauren Nettuno share their unfiltered thoughts and real opinions about esthetician life. Tune in to hear what two estheticians really think about everything from live esthetician events to the latest skincare trends. “ We all have doubt in ourselves from time to time… when…

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072: From Burnout to CEO: How This Esthetician Built a Million-Dollar Team Without the Treatment Room 46:07

15d ago46:07

46:07

Send us a text What happens when an esthetician finally conquers her fear of stepping away from behind the chair? Transformation at every level. In this deeply personal conversation, Kari Jo welcomes back former coaching client Jacquelyn Kraemer to share her remarkable journey from burnt-out service provider to thriving business owner. The raw emot…

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Grace Schafer, The Hair Lab, Decodes the Science of Success 35:34

20d ago35:34

35:34

Grace Schafer is not your average hairstylist. A red hair enthusiast, cutting specialist, wedding artist, and certified extension artist, from IMAGE Studios in Grand Rapids, Michigan, she has carved out a unique niche in the beauty industry by combining her passion for theater, science, and hair design. With a keen eye for color theory and a commit…

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071: Did You Hit Your Goals or Drop the Ball? Mid-Year Check-In for Estheticians 30:55

22d ago30:55

30:55

Send us a text Do you track your numbers? In the world of aesthetics, we often shy away from metrics because we're afraid of what they might reveal. But as Kari Jo Patterson shares in this revealing episode, numbers always tell a story – one that can transform your business when you learn to listen. Dropping the perfect facade and embracing authent…

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222 Jerry Nettuno - The Schedulicity Story 1:08:51

24d ago1:08:51

1:08:51

Welcome back to the Beauty Biz Show! In this episode, Schedulicity founder Jerry Nettuno joins Lori to discuss his journey in creating one of the most prominent online scheduling tools in the beauty industry. Tune in to learn more about Vagaro’s acquisition of Schedulicity, and hear Jerry discuss the challenges and triumphs of building and exiting …

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070: Want to Add Laser to Your Spa? What Every Esthetician Must Know First 38:30

29d ago38:30

38:30

Send us a text Robert from Texas Laser Institute shares his journey from lawyer to laser business owner and provides practical guidance on adding lasers to esthetician practices. He breaks down the science behind laser hair removal, how to choose the right equipment, and the important balance between safety and effectiveness that every esthetician …

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Alyssa Pablo, Brand Manager at GlossGenius on Time-Saving Technology and Business Growth Strategies 23:50

1M ago23:50

23:50

Alyssa Pablo shares her inspiring journey from salon manager to GlossGenius Brand Manager, offering invaluable insights into marketing strategies, retail sales, and work-life balance for independent beauty and wellness professionals. Discover powerful tools like AI-powered marketing, custom service packages, and simplified checkout processes that c…

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Behind the Retreat: Why This Life-Changing Getaway Is Exactly What You Need 25:02

1M ago25:02

25:02

Welcome to a special bonus episode of The Small Business Journey Show! I’m your host, Chanla, and today’s episode is all about the upcoming Small Business Retreat happening this November — a transformational 3-day getaway for women ready to recharge, refocus, and reignite their business and personal growth. I just launched the brand-new retreat web…

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Finding Your Brand Through the Lens with Vanessa Ronowski, Branding & Lifestyle Photographer 38:44

1M ago38:44

38:44

Podcast Show Notes for The Small Business Journey Show Episode Title: Finding Your Brand Through the Lens with Vanessa Ronowski, Branding & Lifestyle Photographer Episode Description: In this heartfelt and inspiring episode, I sit down with my friend Vanessa—an incredibly talented personal branding and lifestyle family photographer. Vanessa shares …

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069: Stop Drop-Shipping: How Estheticians Can Sell More Retail Without Extra Clients 12:16

1M ago12:16

12:16

Send us a text Are you an esthetician who believes you need more space to sell retail effectively? It's time to confront that limiting belief head-on. Four walls is all you need to transform your business through strategic retail sales. Throughout my career coaching estheticians nationwide, I've discovered that retail consistently represents the bi…

1
I Just Had My Worst Financial Year as a Business Owner 1:06:52

1M ago1:06:52

1:06:52

SEASON 5 EPISODE 3 - We have the honor of having on the BrowGuru on today's special episode 🎉 She talks to us about opening multiple storefronts, a beauty school and being humbled last year where she had her worst financial year as a business owner. Tune in for the twist 🫰🏼 TIME STAMPS: 00:00 Introducing the Browguru (15 Year Experience) 06:00 Movi…

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068: How to Shift Estheticians from Hourly to Commission Without Losing Your Team or Your Mind 12:02

1M ago12:02

12:02

Send us a text Ready to transform your spa's pay structure but afraid of the fallout? You're not alone. Many spa owners find themselves trapped between financial necessity and fear of employee backlash when considering the switch from hourly to commission-based compensation. This episode tackles this challenge head-on with a powerful reframe: "Hour…

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221 Solocast - Festival Season 21:28

2M ago21:28

21:28

Welcome back to The Beauty Biz Show! In this episode, Lori shares how she keeps her beauty biz booked perfectly during the chaotic festival season. Tune in to hear Lori’s strategies for managing periods of disruption and learn how your beauty biz can not just survive, but thrive. “ We're all gonna have frustrating periods and seasons in our busines…

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Zoey Pearson's Salon Suite Story: Going Viral & Growing Fast 29:40

2M ago29:40

29:40

In this episode of The VIP Suite podcast, host Matthew Landis welcomes Zoey Pearson, a salon suite entrepreneur who turned her single penthouse space into a thriving multi-suite head spa business. Zoey lead a viral TikTok movement that led to over $47,000 in gift card sales, a fully booked schedule, and hiring a dream team of professionals, all wit…

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067: From Solo Esthetician to Sales Rep: How to Grow Beyond the Treatment Room with Kelly from Dermalogica 33:38

2M ago33:38

33:38

Send us a text Skincare industry veteran Kelly shares her 16-year journey from esthetician to sales representative at Dermalogica, revealing what the job really entails and how spa owners can maximize these valuable relationships. • Sales rep careers require passion, industry knowledge, and planning abilities • No two days are the same when managin…

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066: The Unspoken Truth About Selling Your Esthetician Empire for Maximum Profit 16:22

2M ago16:22

16:22

Send us a text Ever lay awake at night fantasizing about selling your esthetician business and walking away for good? That freedom might be further away than you think. In this eye-opening episode, Kari Jo Patterson delivers the unvarnished truth about selling an esthetician business - something she learned firsthand when selling her own company. T…

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056: Massage Careers = Freedom, Flexibility, Fun & Financial Success with Krista Dicks 48:50

2M ago48:50

48:50

Have you ever wondered if a career in massage therapy could provide freedom, fun, and financial success? Spoiler: It totally can. In this episode, we are joined by the amazing Krista Dicks, Canadian RMT, clinic owner, and host of The Radical Massage Therapist Podcast. With nearly two decades of experience—and a resume that includes spas, multidisci…

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220 Lori & Lauren - Trends in Skincare 50:28

2M ago50:28

50:28

Welcome back to the Beauty Biz Show! In this special episode, Lori Crete and Lauren Nettuno share their unfiltered thoughts and honest opinions about the hottest trends in skincare. Tune in to hear what two estheticians really think about everything from astrology-based skincare to skin streaming to truffle-infused eye cream. "These things that ma…

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065: From Good to Unforgettable: Transforming Your Esthetics Business 21:06

2M ago21:06

21:06

Send us a text What separates a good esthetician from one who commands premium prices and has clients raving about their business? The answer lies not in the technical skills, but in crafting an unforgettable client journey from the first point of contact through long-term relationship building. I'll never forget the moment that transformed my alre…

1
064: Trademarks, Contracts & Client Protections for Estheticians with Alyssa Malchiodi 35:27

2M ago35:27

35:27

Send us a text You can find Alyssa Malchiodi Founder, Legal Doer ®️ https://www.instagram.com/legaldoer/ To learn more about coaching please visit: https://www.karijopatterson.com Connect with me on your fav social platform: Instagram: https://www.instagram.com/kari.jo.patterson Facebook: https://www.facebook.com/karijopattersonestheticiancoach Tik…

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063: The Legal Pitfalls of 1099 vs. W-2 in Esthetics 10:34

2M ago10:34

10:34

Send us a text The costly classification mistake that could destroy your esthetics business and land you in serious legal trouble. As a spa owner who scaled to a 4,000-square-foot facility while others in my town struggled, I've learned the hard truth about 1099 contractors versus W-2 employees – and it might shock you. Most estheticians hire 1099 …

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219 Solocast - Focus Over Fear 23:12

2M ago23:12

23:12

Welcome back to The Beauty Biz Show! This episode is dedicated to the estheticians who want to succeed against all odds. Tune in to hear Lori break down how estheticians can not only survive but thrive in a shaky economy. (Hint: It’s all about focus over fear.) “Resilience right now isn't just a mindset, it's a pattern that you have to adopt as a b…

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062: Finding Your Perfect Niche: The Game-Changer for Estheticians 17:28

3M ago17:28

17:28

Send us a text Have you been spinning your wheels trying to attract new clients while your marketing falls flat? The solution might be simpler than you think - you're trying to speak to everyone when you should be focusing on someone specific. In this eye-opening episode, I share the advice that completely transformed my business: "You can only be …

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061: Laser Licensing, Leadership: How to Grow a Profitable Medspa with Marti Hutchinson 30:48

3M ago30:48

30:48

Send us a text Marti, Medspa Mentor www.instagram.com/marti_medspamentor https://msha.ke/aestheticsacademy.com To learn more about coaching please visit: https://www.karijopatterson.com Connect with me on your fav social platform: Instagram: https://www.instagram.com/kari.jo.patterson Facebook: https://www.facebook.com/karijopattersonestheticiancoa…

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From Ink to Clippers: Marc Bennett on Mastery, Mentorship & the Culture of Barbering. 58:07

3M ago58:07

58:07

What did you think about this Episode? In this episode of Let's Talk About It, I sit down with Marc Bennett, an East Coast native who moved to San Diego as a tattoo artist and became a barber 15 years ago. Now the owner of three barbershops, Marc shares his journey growing up in a predominantly Black neighborhood and how it shaped his passion for d…

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060: Bank Account Boundaries: The Lifesaver Your Spa Business Didn't Know It Needed 12:44

3M ago12:44

12:44

Send us a text Financial confusion might be the silent killer of your esthetician business. When you mix personal and business finances in a single account, you're not just creating a bookkeeping headache—you're putting everything you've built at risk. Drawing from real legal horror stories shared by her attorney brother-in-law, Kari Jo Patterson r…

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How Incorporating a Morning Routine Can Set Your Day Up For Success 17:20

3M ago17:20

17:20

Welcome to Episode 2 of The Small Business Journey Show! Your go-to podcast for practical advice, heartfelt stories, and inspiration tailored to small business owners and busy individuals. Each week, I explore topics that help you grow personally and professionally, proving that progress—not perfection—is the key to success. I’m Chanla Fredrickson,…

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059: Wax Smarter, Not Harder Profit Tips from Stephanie Laynes 59:45

3M ago59:45

59:45

Send us a text To learn more about coaching please visit: https://www.karijopatterson.com Connect with me on your fav social platform: Instagram: https://www.instagram.com/kari.jo.patterson Facebook: https://www.facebook.com/karijopattersonestheticiancoach TikTok: https://www.tiktok.com/@karijopatterson Threads: https://www.threads.net/@kari.jo.pat…

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058: Membership Magic: Turning Beauty Subscriptions into Profit 15:44

3M ago15:44

15:44

Send us a text What separates a failing beauty membership from one that drives 30-50% of your revenue? After my own membership completely flopped, I discovered it wasn't the concept that failed—it was my approach. Most estheticians struggle with memberships because nobody taught us how to structure one that actually works. A successful membership i…

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057: How to Pay Yourself as an Esthetician & Avoid IRS Mistakes with CPA Danielle Hayden 36:14

3M ago36:14

36:14

Send us a text Here is our gift to your audience: Gift - Kickstart Accounting, Inc. You can find Danielle here - https://kickstartaccountinginc.com/ To learn more about coaching please visit: https://www.karijopatterson.com Connect with me on your fav social platform: Instagram: https://www.instagram.com/kari.jo.patterson Facebook: https://www.face…

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218 Solocast - 10 Year Anniversary 29:39

3M ago29:39

29:39

It’s the 10 year anniversary of The Beauty Biz Show! In this special episode, Lori celebrates a decade of passion and perseverance in the world of podcasting. Tune in to hear Lori reflect on her favorite behind-the-scenes moments and what makes The Beauty Biz Show so meaningful. “Helping other estheticians build a beautiful life truly is my North S…

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Hiring Discrimination in the Beauty Industry (An Esthetician's POV) 1:04:56

3M ago1:04:56

1:04:56

Season 5 Episode 2 - On this episode we have a very special guest! Jeff is an esthetician and he tells us what it's like to work in the beauty industry. He got back into the industry during covid after facing some difficulties finding a job and jumpstarting his business. Now he's in a place where he has brand partnerships and consistent clientele! …

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056: Beyond the Basics: Why Education Is Your Secret Weapon for Client Retention 13:23

3M ago13:23

13:23

Send us a text Knowledge—not marketing—is what separates struggling estheticians from those who are fully booked. Most beauty school graduates emerge with just enough training to pass state boards, but lack the deeper understanding needed to create true client loyalty and consistent rebookings. When you can explain to a client exactly why they're s…

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055: Mastering Esthetician Finances with Sharon Muchow: Bookkeeping, Taxes & Cash Flow 26:26

3M ago26:26

26:26

Send us a text Find more about Sharon at: 360-213-6940 or book online at msaccountability.org To learn more about coaching please visit: https://www.karijopatterson.com Connect with me on your fav social platform: Instagram: https://www.instagram.com/kari.jo.patterson Facebook: https://www.facebook.com/karijopattersonestheticiancoach TikTok: https:…

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The Small Business Journey: Growth, Grit, and Purpose 40:24

3M ago40:24

40:24

Welcome to The Small Business Journey Show! I’m so excited to have you here for the very first episode! This podcast is all about real, unfiltered stories of entrepreneurship, the lessons learned, and the strategies that help small businesses grow. Whether you're just starting out or already running a business, you’ll find insights, practical tips,…

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054: Your Pay Structure Is Keeping You Broke, and Here's How to Fix It 13:57

3M ago13:57

13:57

Send us a text Money conversations in the esthetics industry are often shrouded in secrecy, leaving spa owners struggling with unsustainable pay structures that keep them perpetually broke. Drawing from painful personal experience, this raw and honest episode exposes the harsh reality many esthetician business owners face: working tirelessly while …

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053: Mastering Boundaries as an Esthetician: How to Scale, Set Policies, and Protect Your Time with Ashlyn Freitas 44:27

4M ago44:27

44:27

Send us a text To learn more about coaching please visit: https://www.karijopatterson.com Connect with me on your fav social platform: Instagram: https://www.instagram.com/kari.jo.patterson Facebook: https://www.facebook.com/karijopattersonestheticiancoach TikTok: https://www.tiktok.com/@karijopatterson Threads: https://www.threads.net/@kari.jo.pat…

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217 Dr. Steven Hacker - Lumohs Dermaplane 50:55

4M ago50:55

50:55

Welcome back to The Beauty Biz Show. In this episode, double board-certified dermatologist and experienced inventor Dr. Steven Hacker joins Lori to discuss his entrepreneurial journey, the role of estheticians in dermatology, and all things dermaplaning. Tune in to learn more about Dr. Hacker's latest invention, the Lumohs Dermaplane, and how it ca…

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052: Building Your Empire: The Esthetician's Journey to Freedom 10:04

4M ago10:04

10:04

Send us a text Are you an esthetician feeling overwhelmed and burnt out? This episode dives deep into the transformative journey of turning your practice into a profitable business. Host Kari Jo Patterson reveals the secrets of transitioning from solo service provider to empowered leader. Discover the nitty-gritty of setting a sustainable pay struc…

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051: Empower Your Client Relationships: Strategies from Sales Master Helen Coquin 39:34

4M ago39:34

39:34

Send us a text You can touch base with Helen here: Helen's Instagram (@helencoquin): https://www.instagram.com/helencoquin/ Chic MD Instagram(@mychicmd): https://www.instagram.com/mychicmd/ To learn more about coaching please visit: https://www.karijopatterson.com Connect with me on your fav social platform: Instagram: https://www.instagram.com/kar…

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050: Building Block: Lashes as Your Secret Weapon 19:50

4M ago19:50

19:50

Send us a text Join me, Kari Jo Patterson, for an engaging episode that explores how mastering lash services can dramatically influence your success as an esthetician. This episode reveals the challenges many of us face in building our clientele—especially in the facial arena—and how integrating lashes into your offerings serves as a game-changing …

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049: How To Book More Clients Using Social Media: Avoid Common Mistakes with Shaylee Hancock 45:37

4M ago45:37

45:37

Send us a text To find Shaylee head on over to these links........ Subscribe to Glow Sis Social's YouTube Channel: www.youtube.com/@glowsissocial Follow Glow Sis Social on Instagram: https://www.instagram.com/glowsissocial To learn more about coaching please visit: https://www.karijopatterson.com Connect with me on your fav social platform: Instagr…

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216 Solocast - Why I Don’t Share My Skincare Lines (and What You Can Learn From It) 21:26

4M ago21:26

21:26

Welcome back to the Beauty Biz Show! In this episode, Lori dives into the three reasons why she doesn’t share her skincare lines on social media. Tune in to hear Lori’s values-driven strategy and process for choosing a skincare line and learn how you can implement these practices in your own beauty biz. "It's a lot like dating. You have to kiss a f…

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Keri Mills, The Happy Hairstylist: How She Built A Thriving Salon Suite Business In Record Time 34:48

4M ago34:48

34:48

Keri Mills is a successful hairstylist who built a thriving business at IMAGE Studios in Laguna Hills, California. Keri started her career at Supercuts, which provided valuable business experience, before moving to a high-end salon. Opening her own suite at IMAGE Studios gave her the freedom to tailor her business and services to meet the needs of …

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048: Transform Your Esthetics Business by Hiring Smart: Recognizing the Right Time and Strategies for Successful Team Expansion 18:07

4M ago18:07

18:07

Send us a text Ever wondered when the perfect moment is to make that first hire for your esthetician business? Join me, Kari Jo Patterson, as I open up about my own hiring mishaps and offer a roadmap to avoid those pitfalls. This episode promises to guide you through the emotional rollercoaster of bringing someone new into your business. Learn from…

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047: The Biggest Hiring Mistakes Salon Owners Make (and How to Fix Them) With HR Expert Sandra 35:34

4M ago35:34

35:34

Send us a text To learn more about coaching please visit: https://www.karijopatterson.com Connect with me on your fav social platform: Instagram: https://www.instagram.com/kari.jo.patterson Facebook: https://www.facebook.com/karijopattersonestheticiancoach TikTok: https://www.tiktok.com/@karijopatterson Threads: https://www.threads.net/@kari.jo.pat…

Podcasts Worth a Listen

Esthetician Success Podcasts

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