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Summer’s Off & 7 Figures: Réland Logan’s Counterintuitive Scaling Playbook
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In this episode of Founders Future, with host Mishal Saeed, Réland Logan, founder of Gray Digital Mktg, shares her raw journey from pandemic layoff to building an award-winning branding agency for female entrepreneurs. What began as a desperate attempt to pay for Disney+ evolved into a powerful niche—helping women coaches and consultants uncover their authentic brand voice through her proprietary "Brand Extraordinary Method." Réland reveals how she 6X'd her revenue in 2 months by pivoting from social media management to high-ticket branding intensives ($20K-$40K), and why she refuses to offer "McDonald’s menu" services.*
Réland opens up about her 7-figure vision for 2025—including her radical "summers off" philosophy—and how she’s preparing for industry shifts with AI-powered video content and community building. She also shares hard-won lessons on overcoming mindset blocks in sales, the power of podcasting for lead generation, and why she’s betting on "extraordinary authority" (52 weeks of pre-made content) to replace the social media hamster wheel. For founders torn between scaling and staying human, Réland’s blend of strategic rigor and unapologetic authenticity is a masterclass.
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