021: How to Integrate & Embrace New AI Tools in Your Service-Based Business with Ashlyn Carter

Freedom Filled Life with Bucketlist Bombshells

#Entrepreneur #Business #Bucketlist Bombshells

42:14

Episode Description: Jessica B. Harris may have been born and raised in New York City, but she has Tennessee roots through her father and has spent much of her life split between homes in the Northeast and the South – specifically New Orleans. For more than fifty years, she has been a college professor, a writer, and a lecturer, and her many books have earned her a reputation as an authority on food of the African Diaspora, as well as a lifetime achievement award from the James Beard Foundation. A few years back, Netflix adapted her book, High on the Hog: A Culinary Journey from Africa to America , into a 4 part docuseries. And I’m very proud to say that she’s a longtime contributor to Southern Living with a regular column called The Welcome Table. This episode was recorded in the Southern Living Birmingham studios, and Sid and Jessica talked about her mother’s signature mac and cheese, the cast-iron skillet she’d be sure to save if ever her house were on fire, and her dear friend, the late New Orleans chef Leah Chase. For more info visit: southernliving.com/biscuitsandjam Biscuits & Jam is produced by : Sid Evans - Editor-in-Chief, Southern Living Krissy Tiglias - GM, Southern Living Lottie Leymarie - Executive Producer Michael Onufrak - Audio Engineer/Producer Jeremiah McVay - Producer Learn more about your ad choices. Visit podcastchoices.com/adchoices…

2 years ago 55:54

M4A•Episode home

If you’ve been keeping an eye on all of the new AI tools that have been getting released in abundance this year, but aren’t sure how to integrate them into your business then this episode is for you!

In today’s episode, I’m sitting down with Ashlyn Carter - an entrepreneur, international speaker, mentor, and marketer. Ashlyn Carter is the premier expert for copywriting for creative entrepreneurs. She’s the founder and CEO at Ashlyn Writes®, a copywriting business and marketing curriculum source for creatives. 90+ 1:1 clients, 5,000+ students, and 7-figures in revenue later, she’s pinpointed what it is helps lock in half-a-million dollar launches for digital marketing campaigns.

She’s worked with major brands’ marketing efforts, including Delta Air Lines, Synovus Banks, Ford Fry Restaurants, and supported entrepreneurs including Jenna Kutcher, Amy Porterfield, Julie Solomon, and Beth Kirby of Local Milk.

Plus! She has been a guest expert Masterclass host inside the Bucketlist Bombshells Collective and provided an exclusive session for our Scale with Purpose Mastermind members taking them behind the scenes of her agency business!

In this episode, we cover:

Ashlyn’s journey from freelance writer to full-time agency owner & course creator
How Ashlyn is using AI in her copywriting business to amplify productivity & results
How AI can be integrated and used in any service-based online business model
The 5 superpowers you have that AI tools don’t
Why AI won’t be able to replace your job and what to do about any fear you might still have around this
Our opinions on how AI will shift and change the online business industry and what business owners will need to do to adjust to this change
And so much more!

Connect with Ashlyn:

Website: https://ashlynwrites.com/
Instagram: https://www.instagram.com/ashlynscarter/
Youtube: https://www.youtube.com/ashlynwrites

Resources Mentioned in this Episode:

Scale with Purpose Mastermind: https://bucketlistbombshells.com/mastermind
Chat GPT: https://openai.com/

Thanks for listening! If you enjoyed this episode we'd be so grateful if you'd share it and leave us a review. Reviews help us spread the word about the Freedom Filled Life podcast, and are a key part of sharing this show with other people who know they are made for more.

Until next time - keep on pursuing freedom, joy, and purpose. We'll be here cheering you on!

50 episodes

Freedom Filled Life with Bucketlist Bombshells

021: How to Integrate & Embrace New AI Tools in Your Service-Based Business with Ashlyn Carter

Freedom Filled Life with Bucketlist Bombshells

published 2 years ago

M4A•Episode home

In this episode, we cover:

Ashlyn’s journey from freelance writer to full-time agency owner & course creator
How Ashlyn is using AI in her copywriting business to amplify productivity & results
How AI can be integrated and used in any service-based online business model
The 5 superpowers you have that AI tools don’t
Why AI won’t be able to replace your job and what to do about any fear you might still have around this
Our opinions on how AI will shift and change the online business industry and what business owners will need to do to adjust to this change
And so much more!

Connect with Ashlyn:

Website: https://ashlynwrites.com/
Instagram: https://www.instagram.com/ashlynscarter/
Youtube: https://www.youtube.com/ashlynwrites

Resources Mentioned in this Episode:

Scale with Purpose Mastermind: https://bucketlistbombshells.com/mastermind
Chat GPT: https://openai.com/

Until next time - keep on pursuing freedom, joy, and purpose. We'll be here cheering you on!

50 episodes

#Entrepreneur #Business #Bucketlist Bombshells

All episodes

Freedom Filled Life with Bucketlist Bombshells

1
The CEO Money Moves You Can’t Skip If You’re Scaling A Service-Based Business 51:57

5 weeks ago51:57

51:57

Your business is landing clients, your calendar is full, and the money should be flowing — but behind the scenes, it’s a scramble to stay on top of your business’ finances. You’re in a panic when tax season rolls around, and you’re not sure how much you should *actually* be paying yourself as the business owner. You’re not alone! In today’s episode, we’re pulling back the curtain on the money moves every service-based online business owner should know when you’re scaling to multi-6-figures in annual revenue. These are the exact strategies we use (and teach our clients!) to help you grow sustainably, increase your profit margins, and *actually* feel in control of your business finances. No financial shame spirals. Just simple, strategic money moves that will finally give you the financial clarity and confidence to lead your business well. In this episode, we cover: The most common money mistakes we see service-based online business owners make (hint: it starts with being proactive , not reactive, with your business’ finances!) How to actually use your finances to make smart CEO-level decisions (if you’re unsure how to *actually* make decisions from the Profit & Loss Statement your bookkeeper gives you - this is for you!) The 3 financial habits that helped us scale to $6M in revenue – yep, we learned these habits the hard way, so YOU don’t have to! The key financial numbers you should be looking at every month to assess the financial “health” of your business — (and, ofc, how to easily track these) It’s time to stop winging it with your business’ finances — and start making intentional money moves that fuel your next season of growth! FREE DOWNLOAD: Our CEO Monthly Money Date Guide Download Now → https://bucketlistbombshells.com/ceomoneydate GET ON THE WAITLIST: Our Scale with Purpose Mastermind program is opening again for enrollment very soon! Get on the waitlist now to be first to know when applications open! Get on the waitlist → https://bucketlistbombshells.lpages.co/mastermind-waitlist/ DM us on Instagram! We’d love to hear what resonated with you in this episode & what topics you’d love us to cover next. Say hi here → https://instagram.com/bucketlistbombshells…

Freedom Filled Life with Bucketlist Bombshells

1
From Solopreneur to Agency Owner: Is This Your Next Business Move? 1:09:16

6 weeks ago1:09:16

1:09:16

You’ve grown a successful business as a solopreneur — but now, you’re craving more space, more scalability… and more freedom . So the big question is: Is it time to build an agency? In this episode of The Freedom-Filled Life™ Podcast , we’re breaking down what it actually looks like to transition from solopreneur to agency owner — and how to know if this is the next right move for your business. We’re diving into the real fears (hello profit margins and hiring headaches!), the misconceptions (spoiler: you don’t need a huge team!), and the freedom that comes when you build your business to support your actual lifestyle goals — whether that’s more time with family, extended vacations, or simply shutting your laptop at 5 PM. 😅 Whether you’ve thought about building an agency or you’re just burnt out from doing everything yourself — this episode is packed with honest insights, strategic next steps, and personal stories to help you decide whether transitioning to an agency model is for you! In this episode, you’ll learn: The mindset shifts that need to happen to move from doer → delegator → visionary CEO Common fears around agency models (and how to overcome them) How to make your first hire without sacrificing profits or quality The truth about profit margins — and how to price your offers for growth Why a small team might be the secret to big freedom How one client increased her revenue 127% while only working 7 hours a week And psst…we’re also sharing our favorite tool to help you map out profitable services + team roles — so you’re never guessing whether an offer will actually support your bottom line. 🎧 Tune in now to learn how to build a lean, profitable, and purpose-driven agency that gives you back your time — and your life. FREE DOWNLOAD: Our Service & Team Profit Margin Sheet Download Now → https://bucketlistbombshells.com/servicesteamprofitmargin Want to go deeper with us? Our Scale with Purpose™ Mastermind is open for enrollment — and this is exactly the kind of strategic support we walk our clients through every single day. 👉 Apply Now – Only 2 Spots Left! → https://bucketlistbombshells.com/mastermind DM us on Instagram! We’d love to hear what resonated with you in this episode & what topics you’d love us to cover next. Say hi here → https://instagram.com/bucketlistbombshells…

Freedom Filled Life with Bucketlist Bombshells

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The Truth About Financial Freedom (That Most Online Business Owners Won’t Say Out Loud) 37:14

8 weeks ago37:14

37:14

Today’s episode is packed with refreshing truth bombs, mindset-shifting moments, and practical advice for building a business that supports your life — not the other way around. We’re joined by the incredible Sam Vander Wielen — attorney-turned-entrepreneur, host of the On Your Terms® podcast, author of When I Start My Business, I’ll Be Happy , and founder of the multi-seven-figure legal template shop serving over 350,000 online business owners (no big deal 👏). We dive deep into what it really looks like to grow a profitable online business and embrace your Part-Time CEO era. From setting strong financial foundations to mastering your mindset, Sam shares her personal journey with us — including navigating grief, brain surgery, and burnout — and how those experiences shaped the way she runs her life-first, values-aligned business today. In this episode, we explore: The mindset shift that will change how you approach success in your business How to stop tying your self-worth to your revenue (yep, even when you're scaling) Whether you’re a “hummingbird” or a “jackhammer” — and how that affects your business Smart, simple financial strategies to set your business up for long-term growth Why building an “owned audience” is everything (and how to protect your focus while you do it) What it really means to scale with abundance — not scarcity Whether you're in the early stages or scaling to multi-six-figures, this episode will leave you feeling grounded, inspired, and more confident about doing business your way. APPLICATIONS OPEN: Our Scale with Purpose Mastermind program is officially OPEN again for public enrollment! Limited spots left. Learn more & apply now → https://bucketlistbombshells.com/mastermind DM us on Instagram! We’d love to hear what resonated with you in this episode & what topics you’d love us to cover next. Say hi here → https://instagram.com/bucketlistbombshells Connect with Sam Vander Wielen: Sam's Instagram: https://instagram.com/samvanderwielen Listen to Sam's Podcast On Your Terms®: https://www.samvanderwielen.com/podcast Order Sam's book When I Start My Business, I'll Be Happy : https://www.samvanderwielen.com/book/ Watch Sam's free legal workshop '5 Steps to Legally Protect & Grow Your Online Business' https://www.samvanderwielen.com/legal-workshop/…

Freedom Filled Life with Bucketlist Bombshells

1
Selling High-Ticket Services? This is the Marketing Strategy You Can’t Skip in 2025 56:55

11 weeks ago56:55

56:55

Let’s be real: selling high-ticket services in 2025 requires more than just posting an IG reel or sending a cold pitch email to close new clients. If you’ve been wondering why leads (& sales!) are slow in your business but you’re not totally sure what marketing strategies you are *actually* working right now to drive leads and sales for service-based online businesses – this episode is for you! In this episode, we’re pulling back the curtain on what’s actually working to market and sell high-ticket services in 2025 and sharing with you the ONE marketing strategy you can’t skip right now — straight from behind-the-scenes insights from our own business and also our private clients inside our Scale with Purpose Mastermind program. We’re diving into: Why traditional marketing tactics (like cold emails) are falling flat (hint: if you’re doing these rn, your leads are probably slow) The common mistake we see women business owners making right now when trying to generate more client leads (psst: it’s NOT spending money on attending an expensive conference!) The ONE marketing strategy you can’t skip right now to sell your high-ticket services (and drive more leads & sales to your business in general!) FREE DOWNLOAD: Our Partnership Pitch Template: Land Dream Collaborations with Ease to Sell Your High-Ticket Services! Download Now → https://bucketlistbombshells.com/partnerpitchtemplate/ GET ON THE WAITLIST: Our Scale with Purpose Mastermind program is opening again for enrollment very soon! Get on the waitlist now to be first to know when applications open! Get on the waitlist → https://bucketlistbombshells.lpages.co/mastermind-waitlist/ DM us on Instagram! We’d love to hear what resonated with you in this episode & what topics you’d love us to cover next. Say hi here → https://instagram.com/bucketlistbombshells…

Freedom Filled Life with Bucketlist Bombshells

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BIG Announcement: The New Era of Bucketlist Bombshells is Here! (Behind the Scenes of Our Rebrand) 57:38

13 weeks ago57:38

57:38

We’ve officially rebranded Bucketlist Bombshells, and we’re taking you behind the scenes of WHY, HOW, and WHAT this means for the next evolution of our brand and business! After 11 years in business, tens of thousands of women served, and over $6M in revenue generated — we knew it was time for a BIG shift. In this week’s episode of The Freedom-Filled Life Podcast™ , we’re sharing the raw, unfiltered story of our rebrand, including: The signs that told us it was time to rebrand & how we knew our website no longer reflected our vision The full breakdown of our rebranding process (from scrapping our first version to creating a brand that truly aligns) Why we built our website in-house instead of hiring designers & the website platform we used How we refined our messaging to better speak to our audience (and why this is a must before a website overhaul) The biggest lessons we learned from this experience & our advice if you’re considering a rebrand This isn’t just about a fresh new look — it’s about stepping into the next level of our business and serving YOU in an even deeper, more impactful way. If you’ve ever thought about rebranding your business (or you’re just curious about the strategy behind a high-level rebrand), this episode is packed with real talk, behind-the-scenes insights, and actionable takeaways! Tune in now & celebrate this new era with us! FREE DOWNLOAD: Our Buyer Persona & Brand Messaging Questionnaire! Get the exact questionnaire we use to refine our niche, identify our dream clients, and craft messaging that actually attracts and converts! Whether you're rebranding, refining your offers, or elevating your marketing strategy, this resource will give you the clarity you need to deeply understand your audience and confidently communicate your value to potential (dream) clients. Download Now: https://bucketlistbombshells.com/buyerpersonaquestionnaire Want more support? Here’s how we can work together! Ready to scale to six-figures+ with more ease? Our Scale with Purpose Mastermind is for women entrepreneurs who want a clear growth strategy, expert mentorship, and a high-impact community to help them reach the next level. Check it out → https://bucketlistbombshells.com/mastermind DM us on Instagram! We’d love to hear what resonated with you in this episode & what topics you’d love us to cover next. Say hi here → https://instagram.com/bucketlistbombshells…

Freedom Filled Life with Bucketlist Bombshells

1
How ‘Experimenting’ Made Us $104K from ONE New Offer (And How You Can Test New Business Offers Faster!) 55:15

14 weeks ago55:15

55:15

Ever felt stuck in analysis paralysis when launching a new offer in your business? You map out every detail, tweak every module, and perfect every piece of content…only to delay the launch or feel disappointed by the results? Been there. Done that. That’s why we started experimenting in our business — testing and validating new offers in real time before pouring months into development. And guess what? One of our experiments last year turned into an $104K revenue stream…from just one brand-new offer (and it’s just getting started!). Inside this episode of The Freedom-Filled Life Podcast™ , we’re pulling back the curtain on exactly how we launched a brand-new program from idea to revenue-generating offer in just 60 days — without spending months on end building content, guessing what our audience wanted, or overcomplicating the process. If you’re thinking about launching a new program, service offer, course, or membership — this is the episode you need to hear! How we turned “experimenting” with a brand new offer into $104K in revenue (and counting!) – without months or planning (or overthinking everything!) Our exact 6-figure launch strategy we used to launch this brand new offer – plus, how we built excitement, decided on pricing and filled our program before we even created the content! A behind-the-scenes breakdown of our email marketing strategy and timeline to launch our new offer – (psst…we generated 67 applications from potential clients in weeks!) Why we treated this business idea as an “experiment” – and how this approach is revolutionizing our business growth! If you’re ready to launch (or refine) your next offer without the stress, perfectionism, or wasted time — this episode is for you! FREE RESOURCE DOWNLOAD: Behind-the-Scenes of Our $104K Email Launch Framework! Download now to get the exact email marketing strategy we used to generate $104K from ONE new offer — so you can fill your next program with more ease! Download FREE now: https://bucketlistbombshells.com/emaillaunchframework Want more support? Here’s how we can work together! Ready to scale to multi-six-figures with more ease? Our Scale with Purpose Mastermind is for women entrepreneurs who want a clear growth strategy, expert mentorship, and a high-impact community to help them reach the next level. Check it out → https://bucketlistbombshells.com/mastermind DM us on Instagram! We’d love to hear what resonated with you in this episode & what topics you’d love us to cover next. Say hi here → https://instagram.com/bucketlistbombshells…

Freedom Filled Life with Bucketlist Bombshells

1
How to Raise Your Rates Without Losing Clients: Our Strategic Method for Confidently Charging More 58:46

16 weeks ago58:46

58:46

You’ve been in business for a while but you’re undercharging for your services – but you’re scared to raise your rates. Maybe you’ve thought, What if my clients push back? What if they say no? What if I raise my rates and lose them completely?! We get it — you’re ready to step into your next level of business growth but raising your rates feels intimidating. How do you know when is the *right* time to raise your rates? How much do you raise them? How do you transition current clients strategically…while maintaining your hard-earned client relationships? You’re in just the right place! This week on The Freedom-Filled Life Podcast™, we’re breaking down our strategic method for raising your rates the RIGHT way — so you can confidently increase your pricing, transition your existing clients smoothly, and attract higher-paying dream clients to scale your revenue to six or multi-six-figures! Plus, we also share tips on how you can elevate your services to justify your increased pricing through strategies like compelling case studies and ‘specialized’ testimonials. If you’ve been feeling stuck at your current rates but you know it’s time to charge what you’re worth, this episode is your game plan for making it happen! Here’s what you’ll learn in today’s episode: The *BIGGEST* mistake we see service providers make when raising their rates (and how to avoid it!) 3 key signs you’re way overdue for a price increase How to transition existing clients to your new pricing (without awkward convos or losing loyal clients!) Why specializing makes it easier to charge higher rates (& HOW to do this!) The mindset shift you need to make if you’re scared of losing clients after a price increase FREE RESOURCE DOWNLOAD: Our Pricing Positioning Scripts for A Multi-6-Figure Service-Based Online Business Download FREE now: https://bucketlistbombshells.com/pricingscripts/ Want more support? Here’s how we can work together! INTERESTED IN OUR 3-MONTH SCALE WITH PURPOSE MASTERMIND PROGRAM? Only 1 spot left! Our Scale with Purpose Mastermind is for women entrepreneurs who want a clear growth strategy, expert business coaching from Cassie & Shay, and a high-impact community to reach their next level of success. Book a free discovery call with Shay: https://calendly.com/bucketlistbombshells/swpacceleratorcall DM us on Instagram! We’d love to hear what resonated with you in this episode & what topics you’d love us to cover next. Say hi here → https://instagram.com/bucketlistbombshells…

Freedom Filled Life with Bucketlist Bombshells

1
The Real Reason You’re Not Hitting Your Revenue Goals (It’s Not What You Think!) 50:13

17 weeks ago50:13

50:13

Raise your hand if you’ve ever set a big revenue goal — maybe even that magical six-figure or multi-six-figure milestone — only to feel stuck, frustrated, and wondering why you’re not quite hitting it yet. Here’s what we’ve learned (11 years of business experience under our belts!): The problem isn’t that you’re not working hard enough, talented enough, or experienced enough. The real reason? You might be focusing on the wrong things. This week on The Freedom-Filled Life Podcast™ , we’re pulling back the curtain on the actual gaps that might be keeping you from reaching your big revenue goals and, more importantly, how to fix them! We’re breaking down the key shifts we’ve made to achieve over $6M in revenue and our advice for the tweaks YOU can make to scale your business with more ease and profits — because, let’s be real, hitting your big revenue goals shouldn’t feel like throwing spaghetti at the wall. In this episode we’ll share with you behind the scenes insights into: Why your revenue goal might be totally off-base (and how to set one that actually aligns with your financial needs, lifestyle goals, business vision – and version of abundance!). The biggest mistake we’re currently seeing women making with their service offers ( hint: too many choices = fewer sales ). Why staying in “wait for referrals” mode is keeping your business stuck (and how to start building a proactive lead generation system that fuels steady sales growth). The power of simplifying and streamlining in your business to hit your revenue goals – you need to hear this if you’re feeling overwhelmed & pressured to do “all the things”! Tune in now and get ready to shift your mindset, refine your growth strategy, and uncover hidden revenue opportunities inside your business! FREE DOWNLOAD: Behind-the-Scenes of Our $6M Growth Strategy: Our Revenue Growth Audit This is your behind-the-scenes look at how we “self-audit” our business to analyze growth potential to hit our big revenue goals each year! Our goal is for you to walk away with clarity on what’s working in your business, what’s not, and where you should focus your time, efforts & energy to hit YOUR big revenue goals! Download Now: https://bucketlistbombshells.com/revenueaudit Want more support? Here’s how we can work together! Ready to scale to six-figures+ with more ease? Our Scale with Purpose Mastermind is for women entrepreneurs who want a clear growth strategy, expert mentorship, and a high-impact community to help them reach the next level. Check it out → https://bucketlistbombshells.com/mastermind DM us on Instagram! We’d love to hear what resonated with you in this episode & what topics you’d love us to cover next. Say hi here → https://instagram.com/bucketlistbombshells…

Freedom Filled Life with Bucketlist Bombshells

1
My Part-Time CEO Schedule: The Morning Routine & Habits That Transformed My Business (and Life) 49:48

18 weeks ago49:48

49:48

In this episode we’ll share with you behind the scenes insights into: (00:00) The motivation behind Shay’s 4-day workweek experiment (and why her old schedule was leading to burnout) (10:12) The biggest lessons from a year of working LESS (21:48) The unexpected challenges of cutting back work hours while growing the business (30:35) How Shay restructured her schedule to focus on high-impact tasks (42:15) Why she’s shifting to a new Part-Time CEO schedule in 2025 & what that looks like Have you ever dreamed of working less while actually growing your business more ?Spoiler: It’s totally possible — but it takes strategy, structure, and a (total) mindset shift! After a full year of experimenting with a four-day workweek, Shay is pulling back the curtain on what worked, what didn’t, and why she’s now shifting into a Part-Time CEO schedule in 2025. In this episode, I interview Shay about the morning routine, habits, and rhythms that have had the biggest impact, how she structures her workweek, and how you can create a schedule that fuels your business growth while prioritizing your self-care, mental health, family, hobbies and more! If you’re tired of feeling like you have to work long hours to grow your business — or if you’re craving a schedule that allows for more ease, balance, and freedom (um, yes please!) — this conversation is for you. This episode is your permission slip to step into a workweek that actually works for you . So, if you’re ready to reclaim your time while growing a thriving, freedom-filled online business, hit play now! Here’s what you’ll learn in today’s episode: The biggest lessons from a year of implementing a four-day work week (and why Shay is shifting to a “part-time CEO” schedule in 2025) The power of simplifying your workweek — how to focus only on the tasks that drive business growth Why “more hours” ≠ more success & how to structure your week with intentionality and (more) efficiency The framework Shay uses to eliminate, delegate, and optimize tasks so she can scale her business while working less How to design a part-time CEO schedule that aligns with your business goals, energy, and personal life Free Download: Shay’s Part-Time CEO Schedule! This is your behind-the-scenes look at exactly how Shay structures her week — including her batching schedule, high-impact tasks that actually move the needle in our business, and the MIT (Most Important Task) method she uses to prioritize growth in less time…while still making time for things that matter most. Download Now: https://bucketlistbombshells.com/ceoschedule Connect with Cassie & Shay: DM us on Instagram and tell us what you want to hear on this season of FFL Find us here: https://instagram.com/bucketlistbombshells Want to scale your business to multi-6-figures in 2025 with more ease, purpose & profits? Get on the waitlist now for our Scale with Purpose Mastermind™ program! https://bucketlistbombshells.com/mastermind Resources Mentioned: Run Like Clockwork Harvest Time Tracking…

Freedom Filled Life with Bucketlist Bombshells

1
What We Learned from ‘Quitting’ Social Media (& How You Can Simplify Your Marketing) 46:45

20 weeks ago46:45

46:45

In this episode we’ll share with you behind the scenes insights into: (00:00) - How we navigated instagram for business growth in the early days of IG (12:56) - Rethinking your social media strategy from what you think you “should” be doing (29:22) - Effective & authentic Instagram sales & marketing conversations (39:54) - Creating what we like to call a “Social Media Optional Strategy” (44:52) - Embracing living more presently and leaving your phone in your pocket Have you ever wondered if you really need to be on social media to grow your business? Or if it’s possible to land clients without spending hours creating content or chasing the algorithm? In this episode of The Freedom-Filled Life Podcast™, we’re pulling back the curtain on why we stepped away from social media (kind of) and how you can rethink your marketing strategy to work for you—not against you. We’re sharing our personal journey with Instagram—from the early days when it felt like a fun, creative outlet, to the pressure-packed years of using it as a full-blown business tool. Spoiler alert: You don’t need to be a content-creating machine to find leads and close sales. We’re diving into how you can take a “social media light” approach, balancing authenticity and connection without sacrificing your sanity. Here’s what you’ll learn in today’s episode: Why it’s time to challenge the “always-on” social media culture and create a strategy that actually aligns with your goals. The power of alternative marketing strategies like networking, word of mouth, relationship building, and email marketing—and why they might be a better fit for your business. How to craft a social media presence that feels real, intentional, and stress-free, including personalized strategies to connect with your audience through direct messages. Why ditching the pressure to post constantly can actually enhance your well-being and help you build a business & life that feels more grounded in connection and presence. Whether you’re ready to log off for good or just want to approach social media with less pressure, this episode will give you the tools and insights to create a marketing strategy that feels aligned with your values and vision. Don’t forget to download today’s episode freebie: Ready to implement a Social Media Optional Plan? Download our BTS of Our Social Media-Optional Business Strategy worksheet to help you rethink your marketing approach, define the platforms that align with your goals, and create a personalized strategy that works for YOUR business — plus content prompts! Download here: https://bucketlistbombshells.com/smoptional Connect with Cassie & Shay: Freebie! BTS of Our Social Media-Optional Business Strategy worksheet & content prompts Download here: https://bucketlistbombshells.com/smoptional Send us a DM on IG and tell us what they want to hear on this season of FFL . Find us here: https://instagram.com/bucketlistbombshells Ready to launch your own business in 2025!? Apply now for Bucketlist Bombshells Launch Camp (we’re kicking off February 10th!!) https://bucketlistbombshells.com/launchcamp…

Freedom Filled Life with Bucketlist Bombshells

1
Our Biggest Business Pivot: From Courses to Coaching (& What We’ve Learned) 1:29:22

21 weeks ago1:29:22

1:29:22

In this episode we’ll share with you behind the scenes insights into: (13:18) - Scaling our business with online courses (26:44) - Adapting to changing course market & our audience needs (41:24) - Navigating our business transition with intention (01:01:24) - The different types of business coaching you can find online (01:14:40) - Reigniting passion and purpose in our business Welcome back to The Freedom-Filled Life Podcast for an exciting new season! In today’s episode we’re sitting down best friend style to dive into the decision of transitioning from offering online courses to live small group programs. After a decade of success with our Bucketlist Bombshells Academy ( many of you tuning in are probably former students and we’re so grateful you’re here!) , we reflect on the changing landscape of online education and the evolving needs of our community. We’re taking you behind the scenes into our decision making process for something that didn’t have a straight forward path or “right” answer from anyone other than ourselves. In this episode, we candidly share the challenges, lessons, and breakthroughs that led us to pivot our business model. From navigating burnout to reimagining how to best serve you (our audience), we discuss how our passion for creating more personal, hands on connections and offering accountability drove this shift. If you’ve ever felt disconnected from your business model or wondered if it’s time to pivot, this episode will inspire you to reconnect with your why and embrace change with intention. What You’ll Learn in Today’s Episode: Why we shifted away from online courses: The changes in the industry and our community’s needs that inspired the pivot. The power of live small group programs: How these programs create deeper connections, accountability, and success for our clients. Navigating uncertainty in business: Lessons from our journey of closing a chapter, embracing experimentation, and reigniting our passion. Actionable steps to reconnect with your business: How to reflect on your why and assess if your current model aligns with your goals and values. Let us know your thoughts on today’s episode by leaving a review or sending us a DM — we’d love to hear from you! Don’t forget to download today’s episode freebie: Feeling stuck in your business? Download our Reconnect With Your Why journaling worksheet to reflect on your goals, rediscover your passion, and continue into 2025 with clarity and purpose. Download here: https://bucketlistbombshells.com/aligned P.s. Send us a DM on IG and tell us what they want to hear on this season of FFL Find us on IG here: https://instagram.com/bucketlistbombshells Ready to launch your own business in 2025!? Apply now for Bucketlist Bombshells Launch Camp (we’re kicking off in February!): https://bucketlistbombshells.com/launchcamp…

Freedom Filled Life with Bucketlist Bombshells

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038: From Designer to CEO: How to Manage a Team & Create Recurring Revenue in Your Design Agency 34:04

23 weeks ago34:04

34:04

In this episode, we’re joined by Olivia Wheeler, a former tech professional turned design agency founder, who shares her inspiring journey from solopreneur to CEO of a purpose-driven agency. After becoming a mom, Olivia shifted her priorities, leaving the tech world to build a design agency that allows her to support her family while spending quality time with them. Now, she helps other women do the same through her work and mentorship. Olivia dives into the challenges and rewards of transitioning from designer to agency owner, exploring how she built a team, embraced delegation, and learned to manage her high-achiever mindset. She shares her approach to developing long-term client relationships and creating a recurring revenue model that brings stability and growth to her agency. We also discuss the importance of positive company culture and setting boundaries, especially when hiring friends or working remotely. Olivia emphasizes the need for a supportive team environment that prioritizes mental health and wellness, helping everyone avoid burnout. Olivia introduces her strategies for financial management through the Profit First model and the role mentorship has played in her business journey. She provides actionable insights on evolving from business owner to CEO, sharing how she balanced her agency’s growth with her roles as a wife and mother. This episode is packed with practical advice for entrepreneurs who are ready to scale their business without sacrificing personal fulfillment. Tune in to learn from Olivia’s journey of building a design agency that aligns with her values, supports her family, and allows her to live out her purpose every day. Connect with Cassie & Shay: Programs: https://bucketlisbombshells.com/programs Free Community: https://www.facebook.com/groups/bucketlistbombshellscommunity Instagram: https://www.instagram.com/bucketlistbombshells…

Freedom Filled Life with Bucketlist Bombshells

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037: How to Write Your Brand Story: Crafting Powerful Messaging That Attracts Clients 29:18

24 weeks ago29:18

29:18

In this episode, we sit down with Jamie Jensen, an award-winning screenwriter and storyteller who transitioned from Hollywood to the world of branding and entrepreneurship. Jamie now partners with entrepreneurs to craft impactful messaging, position their offers, and even develop creative projects like novels and screenplays. Her work has helped clients amplify their sales and tap into their artistic passions, transforming them into leaders and creatives with purpose. Jamie shares her journey from writing for the screen to coaching business owners on how to build strong brands through powerful storytelling. She emphasizes the importance of understanding client dynamics—both the conscious and subconscious desires that drive them—and explains how aligning with these motivations can lead to better relationships and higher client satisfaction. The conversation explores thought leadership for women entrepreneurs, with Jamie sharing her strategies on building a personal brand and consistently producing unique content. She offers practical advice for setting aside time for creative pursuits, like dedicating Mondays to creative projects and adopting a seasonal approach to content. As we wrap up, Jamie reflects on how her entrepreneurial path has given her the freedom to pursue creative projects that fuel her passion, reminding listeners of the importance of prioritizing creativity alongside business growth. For entrepreneurs ready to deepen their brand story and take their creative ideas from concept to reality, this episode is packed with insights and actionable advice. Tune in for an inspiring conversation with Jamie Jensen that bridges the gap between business and artistry, showing how you can thrive as both an entrepreneur and a creative. You won’t want to miss this one! Connect with Jamie: scribeandspirit.com/uncoverthethread https://www.instagram.com/jamielynnjensen https://www.instagram.com/scribeandspirit Connect with Cassie & Shay: Programs: https://bucketlisbombshells.com/programs Free Community: https://www.facebook.com/groups/bucketlistbombshellscommunity Instagram: https://www.instagram.com/bucketlistbombshells…

Freedom Filled Life with Bucketlist Bombshells

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036: Email Marketing Secrets: How to Write Emails That Grow Your List & Boosts Sales 33:42

24 weeks ago33:42

33:42

In this episode, we chat with Jenny Roth, a seasoned email copywriter who specializes in creating joyful, strategic copy that draws clients in and boosts conversions. Jenny shares her journey from part-time copywriter to founder of a successful email marketing studio, revealing the strategies that help her clients attract leads and build connections through high-converting email campaigns. We dive deep into email marketing strategies tailored for digital products, high-ticket offers, and coaching programs. Jenny provides actionable insights on managing both launch and evergreen offers, highlighting the importance of a strong pre-launch phase, using fast-action bonuses, and keeping momentum through automated sequences that resonate with clients. Jenny also shares her top tips for growing an email list organically, covering everything from collaborations to engaging newsletters that keep subscribers coming back for more. She breaks down the art of crafting high-converting emails, from catchy subject lines to compelling content that keeps readers hooked. To wrap up, we discuss the power of email segmentation and repurposing email content for social media, enabling businesses to target their audiences more effectively and expand their reach with minimal extra work. Jenny’s approach ensures that emails don’t just get opened—they inspire action and drive results. If you're looking to boost your email marketing game, this episode is packed with expert advice and practical strategies from someone with proven results time and again. Don't miss it! Connect with Jenny: Website: https://jennyrothcopywriting.com/ Instagram: https://www.instagram.com/jennyrothcopywriting Free Email Masterclass: https://view.flodesk.com/pages/61b78c313d946afb20c719a7 Connect with Cassie & Shay: Programs: https://bucketlisbombshells.com/programs Free Community: https://www.facebook.com/groups/bucketlistbombshellscommunity Instagram: https://www.instagram.com/bucketlistbombshells…

Freedom Filled Life with Bucketlist Bombshells

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035: Website Design Secrets: Finding Your Niche & Attracting Aligned Clients 38:05

25 weeks ago38:05