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Gareth Everson on Building Systems That Scale on how Podcasting Changed the L.E.M.O.N.A.D.E.
Manage episode 484139150 series 3623992
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In this episode, Pete and Rob are joined by systems strategist and author Gareth Everson, founder of SystemsWise and creator of the Lemonade Plan: a refreshingly practical framework for building a business that grows predictably through smart systems.
Gareth shares the story behind his new book and explains why starting with the end in mind - referrals, reviews, and delighted clients - should shape the way we think about marketing and delivery. Along the way, he opens up about the real reason he resisted podcasting for so long, and how it eventually became the spark for his book and his new AI-powered service, Hey Pip.
This one’s packed with honest reflection, practical frameworks, and encouragement for anyone trying to scale their business in a more human, sustainable way.
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Rob Drummond: https://www.linkedin.com/in/rob-drummond-a88a8443/
Peter Daly-Dickson: https://www.linkedin.com/in/peterdalydickson/
Matthew Bliss: https://www.linkedin.com/in/matthew-bliss/
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