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Ep. 60 How to Own Your Story with Guest Alex Street
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Bree Johnson and Alex Street delve into the art of storytelling and effective communication. They explore how clarity in messaging can transform personal and organizational narratives, enhance employee engagement, and foster a deeper connection with audiences. Alex shares his journey from confusion to clarity, emphasizing the importance of understanding the deeper 'why' behind messages.
They discuss the significance of personal stories, the role of structure in effective communication, and the balance between addressing pain points and highlighting positive outcomes. The conversation culminates in practical tips for leaders and communicators to engage their audiences meaningfully.
Keywords: storytelling, communication, clarity, employee engagement, leadership, messaging, organizational culture, personal stories, public speaking, coaching
Takeaways
- Clarity in messaging is essential for effective communication.
- Understanding the deeper 'why' can enhance engagement.
- Storytelling is a powerful tool for leaders.
- Personal stories can bridge gaps in organizational messaging.
- Employee engagement is driven by clear communication and teamwork.
- Structure in storytelling helps convey messages effectively.
- Preparation is key, but over-preparation on the wrong things can hinder delivery.
- Starting with the 'now' captures audience attention immediately.
- Balancing pain points with positive outcomes is crucial in messaging.
- Storytelling is at the root of meaningful change in organizations.
Connect with Guest Alex Street
- Website: https://www.alexstreet.ca/
- Podcast: https://www.alexstreet.ca/podcasts/no-boring-stories
- Insta: https://www.instagram.com/streetsays
- LinkedIn: https://www.linkedin.com/in/alexstreet/
- Facebook: https://www.facebook.com/AlexStreetCommunications
Connect with Host Bree Johnson
- Insta: @breejohnsonofficial
- Website: www.bree-johnson.com
- Company: www.executiveunschool.com
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