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Decoding the Marketing Maverick: Sakket V Rao | Icons Behind Brands
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Dive deep into the world of branding with Sakket V Rao, Head of Brand and Consumer Engagement at PopSockets
In this episode of Icons Behind Brands, Sakket, a marketing leader with over 16 years of experience across health tech, consumer tech, and conglomerates, shares his invaluable insights.
Host and Editor-in-Chief Devleena Neogi engages Sakket in a conversation packed with learnings, including:
- Key takeaways from his diverse industry experience - health tech, consumer tech, and conglomerates.
- How his experiences managing marketing for a health tech unicorn, a consumer tech leader, and a global brand shaped his unique marketing approach.
- Strategies for navigating the complexities of working within a conglomerate structure while maintaining brand focus and clarity.
- Actionable insights on leveraging consumer behavior similarities across health tech and consumer tech industries.
- The importance of emotional intelligence in effective leadership, particularly for managing diverse teams and stakeholders.
This episode is a must-listen for anyone looking to:
- Elevate their marketing strategies
- Gain leadership expertise
- Understand the nuances of brand building across industries
#marketing #leadership #consumerinsights #healthtech #consumertech #branding #IBB #podcast #IconsBehindBrands
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