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165: FOCUSED Marketing, With Shawn Smajstrla
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“Half the money I spend on advertising is wasted; the trouble is, I don't know which half.” ~ John Wanamaker~
This week on the If You Market podcast we talk with Shawn Smajstrla about identifying the marketing you shouldn't be doing so you can focus on the marketing that best fits your needs and goals.
Shawn Smajstrla is a marketer who likes to consider himself more of a thinker and strategist. He has more than two decades of experience in content, including journalism, marketing, and communications.
Learn more about your ad choices. Visit megaphone.fm/adchoices
195 episodes
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on December 12, 2024 15:44 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 333504467 series 2301296
“Half the money I spend on advertising is wasted; the trouble is, I don't know which half.” ~ John Wanamaker~
This week on the If You Market podcast we talk with Shawn Smajstrla about identifying the marketing you shouldn't be doing so you can focus on the marketing that best fits your needs and goals.
Shawn Smajstrla is a marketer who likes to consider himself more of a thinker and strategist. He has more than two decades of experience in content, including journalism, marketing, and communications.
Learn more about your ad choices. Visit megaphone.fm/adchoices
195 episodes
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