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Episode #10: International eXpansion Podcast | Interview with Virginia Restrepo
Manage episode 483852227 series 3637767
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Welcome to the International eXpansion Podcast!
In this episode of the International eXpansion Podcast, Glenn Sanford, Founder of eXp Realty, sits down with Virginia Restrepo, Regional Leader for CALA (Central and Latin America), to explore how eXp is transforming real estate across the region.
Virginia shares her journey from a marketing and sales background to becoming a top-performing agent and later a franchise owner—before making the leap to eXp. Starting as Country Leader for Chile and Colombia, she now leads and coaches leaders across Latin America, helping them adapt eXp’s innovative, agent-centric model to their local markets.
She discusses the unique challenges in CALA, including the lack of licensing, the need to professionalize the industry, and how eXp’s culture of ownership and education is empowering agents to build sustainable, scalable businesses. Virginia emphasizes that every country is different, and eXp’s success in the region is built on local adaptation paired with a global vision.
Today, Virginia is focused on expanding eXp’s footprint across Latin America by identifying strong leaders, supporting them with coaching and tools, and driving agent success through collaboration, training, and long-term vision. She credits eXp’s equity model and global network for unlocking new levels of opportunity—and says, with pride, “I’m the owner of eXp, just like Glenn.”
Why Watch?
🌍 Top Leaders & Agents: Insights from international real estate experts.
✅ Global Strategies: Learn how to navigate diverse markets.
🌟 Success Stories: Discover real-life wins and growth journeys.
📈 Trends & Opportunities: Explore what’s shaping real estate globally.
🎙️ Your inside look at global real estate success.
About the International eXpansion Podcast with Glenn Sanford
Join Glenn Sanford, CEO and Founder of eXp Realty, as he explores the dynamic world of international real estate. Each episode features exclusive interviews with market leaders and top-producing agents from around the globe, diving into their unique challenges, successes, and strategies for thriving in diverse markets. Gain an insider’s perspective on international trends, growth opportunities, and how innovative approaches are shaping the future of real estate.
🔔 Subscribe to stay updated: Don't miss out on the latest insights and stories from the best in the business. Click the subscribe icon to get notified when new episodes drop.
🎧 Listen on the go: Find us on your favorite podcast platforms, including Apple Podcasts, Spotify, and more.
⏱️ Chapters:
00:00 Introduction and Meet Virginia Restrepo
01:09 From Franchise Owner to eXp: A Life-Changing Move
02:05 Leading Chile and Colombia Before Taking on CALA
03:05 Life Before Real Estate: Marketing, Sales, and Entrepreneurship
05:06 Sales vs. Marketing: Why Agents Need Both
06:03 The Challenge: Professionalizing Real Estate in Latin America
07:44 Adapting the eXp Model to Local Markets
08:38 Keeping Agent Success at the Center
09:07 Breaking Industry Norms: Agent Education & Ownership
12:04 Why Now is the Best Time to Expand into Latin America
14:27 Launching eXp Peru: Why It Was a Massive Success
17:45 Motivation: Ownership, Equity, and Long-Term Vision
19:13 How to Connect with Virginia
💬 Join the conversation: We love hearing from you! Leave your comments below, and let us know what topics you want to hear about or questions you have for our guests. Your feedback makes our show even better!
📢 Share with your network: If you find our episodes valuable, please share them with your colleagues and friends in the real estate industry. Let's grow and learn together!
🌐 Follow eXp Realty on social media:
- Facebook: facebook.com/expintl
- LinkedIn: https://www.linkedin.com/company/exp-realty-international/
- Instagram: @exp.intl
- Website: https://exprealty.international/
- International HQ: exp.world/international
🌐 Follow our host on social media:
- Instagram: @glenndsanford
🌐 Follow our guest on social media:
- Instagram: @virgina.restrepo
Thank you for tuning in to the International eXpansion Podcast! See you in two weeks!
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