))
49 How Google Knowledge Panels Help Your Overall SEO with Jason Barnard
Manage episode 471209341 series 3580706
Content provided by Marilyn Jenkins. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marilyn Jenkins or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Unlock the secrets to maximizing your brand's digital footprint with insights from Jason Barnard, the mastermind behind Kalicube. Discover how Google's knowledge panels operate and why you don't need to be a celebrity to command authority in your niche. This episode guarantees a comprehensive understanding of how to shape Google's perception of your brand through consistent and accurate narratives across the digital landscape.
Jason shares his transformative journey from a cartoon voice actor to a recognized entrepreneur, illustrating the power of mastering digital brand intelligence. We delve into innovative strategies that move beyond traditional SEO, focusing on becoming a trusted source within your field. Explore the importance of coherent messaging and how you can guide search algorithms to see you as a credible authority, no matter the size of your entity.
Gain valuable insights into the evolving landscape of digital identity, including the debated value of Wikipedia pages versus the robust capabilities of Google's knowledge graph. Discover why a Google Business Profile is crucial for local visibility and how knowledge panels can boost credibility on a larger scale. We also tackle the limitations of various platforms like ChatGPT and Siri and discuss the necessity of a diversified online strategy. Join us for an episode packed with strategies to enhance your brand's online presence and influence.
Reach Jason here:
This episode is sponsored by Wealthy Woman Lawyer®
Wealthy Woman Lawyer® is a law firm growth strategy and business coaching service exclusively for women law firm owners. Ready for a practice that funds your dream lifestyle and gives you time to enjoy it?
Visit https://wealthywomanlawyer.com today.
Join our private community, Law Firm Growth Guild, Your Shortcut to Marketing Mastery and More Clients at
https://checkout.lawmarketingzone.com
Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall
Leadership In Law Podcast with host, Marilyn Jenkins
Powered by Law Marketing Zone®
https://lawmarketingzone.com
A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right.
Subscribe on your favorite Podcast listening platform!
Like, Share, and Review us!
#leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins
Chapters
1. 49 How Google Knowledge Panels Help Your Overall SEO with Jason Barnard (00:00:00)
2. Google Knowledge Panel Mastery With Barnard" (00:00:11)
3. Mastering Google Knowledge Panel Perception (00:11:59)
4. The Power of Google Knowledge Panel (00:18:41)
5. Law Firm Podcast Promotion and Community (00:27:10)
71 episodes
Share
