Maximizing Patient Engagement and Compliance

Marketing 101 for Chiropractors

Is your chiropractic practice ready to navigate the ever-changing landscape of digital marketing? Discover crucial insights with Dr. Enrico Dolcecore as he unravels the latest digital marketing strategies every chiropractor needs to know. With Meta's sweeping privacy updates reshaping Facebook and Instagram advertising, Dr. Dolcecore highlights the urgent shift towards landing pages to remain HIPAA compliant and avert potential ad account suspensions. We explore why digital agencies are reallocating budgets from Meta to Google and how landing pages enhance ad effectiveness across platforms, ensuring your practice stays ahead of the curve.
In our conversation, we stress the importance of contingency planning in marketing strategies. Learn how to safeguard your practice from disruptions like account suspensions or tech changes by diversifying your advertising efforts. Dr. Dolcecore offers actionable advice on harnessing the power of referral marketing through robust community engagement and networking. Strengthen your local connections and communicate your services effectively to build a reliable patient base. As we approach 2025, ensure your practice thrives by embracing these strategies and maintaining compliance in an ever-evolving digital world.

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1. Join Marketing 101 for Chiropractors Facebook Group here
2. Learn more at EnricoD.com
3. Book a free discovery call with Enrico to level up your business

Chapters

1. Maximizing Patient Engagement and Compliance (00:00:00)

2. Marketing 101 for Chiropractors (00:00:21)

3. Maximizing Referral Marketing and Contingency Planning (00:10:33)

4. Digital Marketing Contingency Planning for Healthcare (00:17:06)