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Manage episode 464181884 series 3579301
Content provided by Semafor and Semafor Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Semafor and Semafor Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Kara Swisher has been a reporter, an editor, a founder, and is now one of the most successful podcasters in the world. This week, Ben and Max bring on the host of On with Kara Swisher and co-host of the popular tech podcast Pivot to talk about the business of media in 2025. She talks unabashedly about her own income, and whether other journalists can and should break out of big media companies to build brands like hers. She’s also got unexpectedly kind words for how Rupert Murdoch – “Uncle Satan” as she calls him – is handling the current media moment, and an update on her bid to buy The Washington Post.
Find us on X: @semaforben, @maxwelltani
If you have a tip or a comment, please email us mixedsignals@semafor.com
Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media
47 episodes
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Manage episode 464181884 series 3579301
Content provided by Semafor and Semafor Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Semafor and Semafor Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Kara Swisher has been a reporter, an editor, a founder, and is now one of the most successful podcasters in the world. This week, Ben and Max bring on the host of On with Kara Swisher and co-host of the popular tech podcast Pivot to talk about the business of media in 2025. She talks unabashedly about her own income, and whether other journalists can and should break out of big media companies to build brands like hers. She’s also got unexpectedly kind words for how Rupert Murdoch – “Uncle Satan” as she calls him – is handling the current media moment, and an update on her bid to buy The Washington Post.
Find us on X: @semaforben, @maxwelltani
If you have a tip or a comment, please email us mixedsignals@semafor.com
Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media
47 episodes
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Mixed Signals from Semafor Media
1 Adam Friedland on comedy, TV, and whether he’s the Joe Rogan of the left 33:45
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Play Later Play Later Lists Like LikedAdam Friedland represents a new kind of comedian—one who rose up through podcasting and now hosts a late night-style weekly interview show… on YouTube. This week, Ben and Max bring on the comedian to talk about why he’s reviving a 1960s Dick Cavett-style talk show for the Internet, if podcasts have become too dumb, and whether he’s the long anticipated Joe Rogan of the left. They also talk about why he thinks phones are making people weirder, how Trump legitimized podcasting, and his fateful run-in with Swifties. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google , check out ThinkwithGoogle.com. Find us on X: @semaforben , @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com…
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Mixed Signals from Semafor Media
1 Christiane Amanpour and Jamie Rubin on explaining the world — and podcasting with your ex 39:18
39:18 Play Later Play Later Lists Like Liked39:18
Play Later Play Later Lists Like LikedChristiane Amanpour has been on the front lines of global media since the 80s, while her ex-husband, Jamie Rubin, held top State Department jobs in the Clinton and Biden administrations. Now, with Jamie freshly out of the White House, they’ve come back together to make a podcast. This week, Ben and Max bring on the divorced couple to talk about why they decided to get into the digital media space now, what the role of media is in shaping foreign affairs, and how the information landscape has changed over their careers. They also talk about Jamie’s role in fighting Russian propaganda with the State Department’s Global Engagement Center and Christiane’s thoughts on the relevance of foreign correspondents in the internet age. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google , check out ThinkwithGoogle.com. Find us on X: @semaforben , @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com…
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Mixed Signals from Semafor Media
1 'Substack isn’t cool,' gatekeepers are, and other strong opinions from tastemaker Chris Black 53:33
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Play Later Play Later Lists Like LikedChris Black has gone from managing a pop-punk band to becoming a fashion-world insider, podcast host, and brand consultant for labels like J. Crew and Thom Browne. This week, Ben and Max bring on the How Long Gone co-host to talk about building a cult hit podcast, the surprising comeback of media gatekeepers in 2025, and why he still believes in the power of institutions – including a high-production video version of How Long Gone. Also: his thoughts on Substack fatigue — and what it was like to interview the guitarist of the Smiths. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google , check out the article called “ How well do you know Google Search ?” on ThinkwithGoogle.com Find us on X: @semaforben , @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com…
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Mixed Signals from Semafor Media
1 Clay Travis on mixing sports and politics, his ‘pudding strike,’ and the billion-dollar bet on sports gambling 57:09
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Play Later Play Later Lists Like LikedClay Travis started his career with a stunt on his blog involving a pudding strike and NFL streaming rights. From roots in new media, he founded OutKick, a conservative sports and politics site that Fox Corp acquired in 2021. This week, Ben and Max bring on the outspoken media entrepreneur to discuss how sports and conservative politics have become intertwined, how gambling and sports media became intertwined, and how to attract an audience of men. They also ask about his current role as a Fox News personality and his 11 interviews with Donald Trump. Plus, he and Max duke it out over the NBA’s ratings. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google , check out the article called “ How well do you know Google Search ?” on ThinkwithGoogle.com Find us on X: @semaforben , @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com…
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1 Jen Psaki on her journey from politics to cable, what the Trump White House is doing right — and whether there was a Biden cover-up 43:55
43:55 Play Later Play Later Lists Like Liked43:55
Play Later Play Later Lists Like LikedJen Psaki has gone from being a behind-the-scenes political staffer, to running the White House briefing room under President Joe Biden, to now hosting a primetime show on MSNBC. This week, Ben and Max bring on the former press secretary to talk about what it means to be a cable news host in 2025, how podcasts are changing how TV works, and what she thinks of the current administration’s press tactics. They also ask about the 2024 race — and what she makes of the idea that there was a cover-up of Biden’s health. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google , check out the article called “ How well do you know Google Search ?” on ThinkwithGoogle.com Find us on X: @semaforben , @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com…
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Mixed Signals from Semafor Media
1 Ezra Klein on Trump, Sanity, and Podcasting 48:28
48:28 Play Later Play Later Lists Like Liked48:28
Play Later Play Later Lists Like LikedEzra Klein is on a book tour — you may have heard his voice on some of your other favorite podcasts talking about Abundance . Today, Ben and Max also talk to The New York Times columnist and host… but you won’t hear anything about the book (so you’ll just have to buy it). Instead, they ask Ezra what he’s learned about the media and podcasting through this latest tour, how the “abundance” framework might apply to media, and if Trump will go after the press next. They also discuss how he’s become a rare media celebrity for liberals, why his fans feel saner listening to him — and how that may not be a good thing. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google , check out ThinkwithGoogle.com. Find us on X: @semaforben , @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com…
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Mixed Signals from Semafor Media
1 Zeitgeist Genius Tina Brown on Meghan Markle, Vanity Fair and Whether We Still Need Editors 47:10
47:10 Play Later Play Later Lists Like Liked47:10
Play Later Play Later Lists Like LikedTina Brown has shaped the culture and captured the zeitgeist since she reinvented Vanity Fair and The New Yorker in the 1980s and 1990s. But now, she’s moved onto the digital media space with her Substack, Fresh Hell . This week, Ben and Max talk to the magazine icon about what she makes of the state of print media today, if we still need editors in a world filled with influencers, and what she thinks the future holds for her former employer, Condé Nast. They also talk about her gripes with our current “uncouth” culture, how we’ve all become “scavengers of info,” and the stories she would assign today if she could. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google , check out ThinkwithGoogle.com. Find us on X: @semaforben , @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com…
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Mixed Signals from Semafor Media
1 Can YouTube Debates Bring America Back Together? with Jubilee’s Jason Y. Lee 51:37
51:37 Play Later Play Later Lists Like Liked51:37
Play Later Play Later Lists Like LikedIn a YouTube landscape filled with podcasts and talking heads, Jubilee Media’s wild debate videos stand apart: A doctor debates 20 anti-vaxxers, Ben Shapiro debates 25 liberals, Pete Buttigieg debates 25 conservatives. But are these viral videos bringing a divided America back together or are they just profiting off of polarization? This week, Ben and Max bring on Jubilee’s founder and CEO, Jason Y. Lee, to talk about his vision for “radical empathy” for quite extreme views and how even dumb debates – between flat earthers and “round earthers,” for one – can be productive. They also discuss why the Biden White House censored parts of their video with Pete Buttigieg and the media lessons Democrats can learn for the next election. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google , check out ThinkwithGoogle.com. Find us on X: @semaforben , @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com…
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Mixed Signals from Semafor Media
1 Piers Morgan On Going Independent, Meghan Markle, and Why He Likes Pouring Gasoline On the Fire 49:19
49:19 Play Later Play Later Lists Like Liked49:19
Play Later Play Later Lists Like LikedSince the 80s, Piers Morgan has ridden massive changes in the media industry, jumping from print to cable to, more recently, YouTube. This week on Mixed Signals, the TV star joins Ben and (subbing in for Max) Semafor’s head of comms, Meera Pattni, to discuss how he’s building his Uncensored brand, what he likes about being a YouTuber, and if he misses anything about legacy media. They also talk about how some journalists take themselves too seriously, why having fun is important even in news media, and his views on Trump’s term so far. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google , check out ThinkwithGoogle.com and visit their YouTube channel for the latest interview with Vidhya Srinivasan, Google’s VP of Ads and Commerce. Find us on X: @semaforben , @maxwelltani , @meerapattni If you have a tip or a comment, please email us mixedsignals@semafor.com…
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Mixed Signals from Semafor Media
1 Nick Denton’s Surprising Return, Courtesy of Elon Musk, Denmark, and Chinese Cars 41:03
41:03 Play Later Play Later Lists Like Liked41:03
Play Later Play Later Lists Like LikedNick Denton, the founder of Gawker, more or less disappeared from the Internet in 2017, after a public legal battle with Hulk Hogan (backed by Peter Thiel) resulted in the site being shut down… That is until earlier this month, when Denton suddenly reappeared on X , tweeting over 200 times over the course of days. In his first podcast appearance since his recent return, Ben and Max talk to the former digital media mogul about why he’s come back after almost a decade of relative anonymity and what he makes of this current media moment. They also discuss his new AI venture for journalism, why he’s short Tesla and Elon Musk, long China, and how he looks back on his Gawker days today. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google , check out ThinkwithGoogle.com. Find us on X: @semaforben , @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com…
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Mixed Signals from Semafor Media
YouTube is undeniably the dominant media platform of the moment, and it’s increasingly the go-to place for what used to be an audio-only medium: podcasts. Last month, the company announced that podcasts on YouTube rack up 1 billion viewers a month. This week, Ben and Max bring on CEO Neal Mohan to talk about how YouTube has become the epicenter of culture, how the company is thinking about podcasts and TV, and who Neal thinks its biggest competitor is. They also discuss why YouTube’s content policing guidelines have changed since 2020 and how he plans to manage their recent run-in with the FCC. Oh, and also some tips for how Mixed Signals can get our own YouTube numbers up. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google , check out ThinkwithGoogle.com. Find us on X: @semaforben , @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com…
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Mixed Signals from Semafor Media
1 Does Mass Culture Still Matter? And How Snoop Dogg Mastered Commerce, with Frank Cooper 45:29
45:29 Play Later Play Later Lists Like Liked45:29
Play Later Play Later Lists Like LikedIn this moment of media fragmentation and the rise of niche communities, are there still ways to reach mass audiences? This week, Ben and Max bring on legendary marketing executive, Frank Cooper, who’s always been at the center of big cultural shifts from his time at Def Jam in the 90s, AOL in the 2000s, and BuzzFeed in the 2010s. Throughout his career, he’s also been seen as the culture translator for big corporations, as the CMO at PepsiCo and the CMO of Visa. They talk about Frank’s unique career, who and what he thinks still moves people in mass — like Post Malone at the Louvre — and what he makes of this particular moment in the culture. He also shares stories from his time working in hip hop, what he’s learned from LL Cool J, and how Snoop Dogg became the world’s most marketable star. Also: if you have feedback for the show and want to participate in a casual focus group, please email Ben at ben.smith@semafor.com. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google , check out ThinkwithGoogle.com. Find us on X: @semaforben , @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com…
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Mixed Signals from Semafor Media
1 Inside the Independent Creator World, with Substack’s Hamish McKenzie – and Nayeema Raza 38:21
38:21 Play Later Play Later Lists Like Liked38:21
Play Later Play Later Lists Like LikedThis week, we get an inside look at the independent creator model of media with a two-part conversation: First, Ben and Max interview Substack co-founder and chief writing officer, Hamish McKenzie, about the platform’s appeal for the resistance on the left, their move into video, and why they turned down Elon Musk’s offer to buy them a few years ago. Then, former Mixed Signals co-host and newly independent creator, Nayeema Raza, joins to talk about her foray into the new media landscape, what she’s learned about the space, and why her show, Smart Girl Dumb Questions , isn’t on Substack. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media Find us on X: @semaforben , @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com…
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Mixed Signals from Semafor Media
1 New York Times Editor Joe Kahn, Podcaster Megyn Kelly and More on the Collapse of Trust 40:26
40:26 Play Later Play Later Lists Like Liked40:26
Play Later Play Later Lists Like LikedToday, we have a special bonus episode: Ben and Max break down the most interesting moments from the Innovating to Restore Trust in News summit held last week in Washington, D.C. They discuss Gallup’s findings on the worsening trust in news media, New York Times executive editor Joe Kahn’s acknowledgment that Donald Trump is good for business, and FCC chair Brendan Carr’s plans to go after liberal media. Plus, Ben responds to Megyn Kelly’s take on what she called a “tense interview.” Is this the start of a heated podcast feud? Maybe, if it helps our ratings. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media Find us on X: @semaforben , @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com…
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Mixed Signals from Semafor Media
1 Why Netflix Is “Obsessed” With Winning an Oscar, with Puck’s Matt Belloni 50:05
50:05 Play Later Play Later Lists Like Liked50:05
Play Later Play Later Lists Like LikedThe 97th Academy Awards are this weekend, giving us a glimpse into the past and future of Hollywood and the entertainment industry. For an insider’s take on the state of the business and how the Academy works, Ben and Max bring on Matt Belloni, founding partner of Puck and host of The Town podcast. They talk about Netflix’s Oscars strategy with Emilia Pérez , the disconnect between the Academy’s interests and what happens on stage, and why the Oscars still matter in 2025. They also discuss if Hollywood will take a rightward turn with the culture, Matt’s own career from behind the scenes at the Hollywood Reporter to now being recognized for his voice, and his predictions for this weekend’s awards. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media Find us on X: @semaforben , @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com…
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Similar to Mixed Signals from Semafor Media
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