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$0 To $20k+ Per Month In 30 Days: How a $150M CEO Is Building a Newsletter From Scratch
Manage episode 494767166 series 3498518
Chris Hoffmann is the CEO of Hoffmann Brothers & Deutschmann Lane Holdings, leading home service brands across multiple cities. He scaled his family business from $9M to $150M+ in revenue. He is also the founder of The Path Less Traveled, a newsletter on growing service companies without outside capital.
Want more content like this?
Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com
Episode Topics & Timestamps
00:00 Introduction to The Path Less Traveled
02:52 Understanding the Audience and Content Strategy
05:44 The Home Service Business Landscape
08:54 Entrepreneurship Through Acquisition Insights
11:56 The Media and Newsletter Journey
14:55 Sponsorships and Monetization Strategies
17:48 Tracking Performance-Based Sponsorships
21:02 Leveraging Paid Subscriptions
24:03 Onboarding and Welcome Email Strategies
26:51 Using Social Media for Growth
29:54 Paid Advertising Strategies
32:57 Building Community and Engagement
36:00 Final Thoughts and Future Directions
Links Mentioned
72 episodes
Manage episode 494767166 series 3498518
Chris Hoffmann is the CEO of Hoffmann Brothers & Deutschmann Lane Holdings, leading home service brands across multiple cities. He scaled his family business from $9M to $150M+ in revenue. He is also the founder of The Path Less Traveled, a newsletter on growing service companies without outside capital.
Want more content like this?
Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com
Episode Topics & Timestamps
00:00 Introduction to The Path Less Traveled
02:52 Understanding the Audience and Content Strategy
05:44 The Home Service Business Landscape
08:54 Entrepreneurship Through Acquisition Insights
11:56 The Media and Newsletter Journey
14:55 Sponsorships and Monetization Strategies
17:48 Tracking Performance-Based Sponsorships
21:02 Leveraging Paid Subscriptions
24:03 Onboarding and Welcome Email Strategies
26:51 Using Social Media for Growth
29:54 Paid Advertising Strategies
32:57 Building Community and Engagement
36:00 Final Thoughts and Future Directions
Links Mentioned
72 episodes
All episodes
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