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Tyler Bishop Explains How First-Party Data Can Add 15% to Ad Revenue

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Manage episode 490791862 series 2999208
Content provided by Spencer Haws and Spencer Haws: NichePursuits.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Spencer Haws and Spencer Haws: NichePursuits.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode of the Niche Pursuits podcast, Tyler Bishop shares his expert insights on the future of digital advertising, focusing on the decline of third-party cookies and the rise of first-party data.

Tyler explains how publishers can leverage their own audience data to increase ad revenue and gain more control over their monetization strategies.

This conversation dives deep into the evolving ad model, with actionable advice for publishers looking to thrive in an increasingly competitive digital space.

** Podcast Sponsor - Ezoic

Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com

Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter

Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

  continue reading

562 episodes

Artwork
iconShare
 
Manage episode 490791862 series 2999208
Content provided by Spencer Haws and Spencer Haws: NichePursuits.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Spencer Haws and Spencer Haws: NichePursuits.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode of the Niche Pursuits podcast, Tyler Bishop shares his expert insights on the future of digital advertising, focusing on the decline of third-party cookies and the rise of first-party data.

Tyler explains how publishers can leverage their own audience data to increase ad revenue and gain more control over their monetization strategies.

This conversation dives deep into the evolving ad model, with actionable advice for publishers looking to thrive in an increasingly competitive digital space.

** Podcast Sponsor - Ezoic

Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com

Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter

Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

  continue reading

562 episodes

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