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Going Viral Without Big Bucks: Creative Campaigns for Entrepreneurs
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Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.
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Summary
Brett Ingram discusses seven creative viral marketing strategies for entrepreneurs and small businesses. He emphasizes the importance of building connections with audiences through innovative approaches rather than relying solely on large advertising budgets. The episode covers various tactics, including micro-influencer partnerships, user-generated content, humorous social media challenges, behind-the-scenes content, clever product demonstrations, mysterious teaser campaigns, and open-ended storytelling. Each strategy is designed to engage audiences, foster community, and ultimately drive sales organically.
Chapters
00:00 Introduction to Viral Marketing for Entrepreneurs
02:25 Creative Strategies for Engagement
05:16 Micro-Influencer Partnerships
08:34 User-Generated Content Campaigns
11:55 Humorous Social Media Challenges
15:39 Behind the Scenes Content
18:35 Clever Product Demonstrations
20:57 Open-Ended Storytelling on Social Media
#viralmarketing #influencer #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch
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