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How Trademark Plus Partnerships are Improving Affiliate Program Performance

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Manage episode 287015034 series 1342327
Content provided by Acceleration Partners. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Acceleration Partners or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

On this episode, we discuss how brands are using Trademark Bidding and Trademark Plus within their affiliate programs to help prevent competitors from bidding on their branded keywords in paid search campaigns.

Show Notes

  • What Trademark Bidding is in affiliate marketing.
  • Why Trademark Bidding/Trademark Plus is unique to affiliate marketing.
  • How brands are leveraging their affiliate partnerships to effectively run Trademark Plus campaign within their affiliate programs.
  • The process Jenn and our affiliate program management team follow to customize Trademark Plus campaigns for clients.
  • How Trademark Bidding / Trademark Plus campaigns are helping brands prevent competitors from bidding on their branded search terms.
Links related to this episode

Episode Transcription

Quick Guide to Trademark Bidding (one-pager)

[Case Study] Increasing Revenue and Brand Control with Trademark Plus Affiliate Partnerships

  continue reading

74 episodes

Artwork
iconShare
 
Manage episode 287015034 series 1342327
Content provided by Acceleration Partners. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Acceleration Partners or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

On this episode, we discuss how brands are using Trademark Bidding and Trademark Plus within their affiliate programs to help prevent competitors from bidding on their branded keywords in paid search campaigns.

Show Notes

  • What Trademark Bidding is in affiliate marketing.
  • Why Trademark Bidding/Trademark Plus is unique to affiliate marketing.
  • How brands are leveraging their affiliate partnerships to effectively run Trademark Plus campaign within their affiliate programs.
  • The process Jenn and our affiliate program management team follow to customize Trademark Plus campaigns for clients.
  • How Trademark Bidding / Trademark Plus campaigns are helping brands prevent competitors from bidding on their branded search terms.
Links related to this episode

Episode Transcription

Quick Guide to Trademark Bidding (one-pager)

[Case Study] Increasing Revenue and Brand Control with Trademark Plus Affiliate Partnerships

  continue reading

74 episodes

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