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The Studio Shaping the African Gaming Sector and What To Expect from the Region in 2025
Manage episode 472276005 series 2953271
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Hugo Obi, Founder of the Lagos-based Pan-African studio Maliyo Games, joins hosts Peggy Anne Salz and Brian Baglow on this episode of the Pocketgamer.biz Podcast to share how he is driving the growth of Africa’s indie game development sector. While much of the region’s gaming revenue still comes from Western-made titles, Hugo is actively changing that by building a thriving ecosystem of African studios creating games rooted in local culture and folklore. He dives into Maliyo’s major initiatives, including insights from the 2025 Africa Games Industry Report, the GameUp Africa talent accelerator in partnership with Google, and Maliyo’s recent collaboration with Disney on Iwájú: Rising Chef.
Hugo Obi - https://www.linkedin.com/in/hugoobi/?originalSubdomain=ng
Maliyo Games - https://www.maliyo.com/
GameUp Africa - https://gameupafrica.com/
2025 Africa Games Industry - https://africagamesreport.com/
CHAPTER TIMESTAMPS
00:00 - Intro
02:20 - An abnormal start
04:48 - Telling African stories
10:11 - Popular games in Africa
11:20 - 2025 Africa Games Industry Report
19:22 - Building an industry ecosystem
22:18 - Making Disney Iwaju: Rising Chef
27:08 - Safari City
31:56 - A popular game is a global game
35:10 - Comparing studios to car manufacturers
37:04 - GameUp Africa
42:24 - Favourite games Q&A
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