Artwork

Content provided by Pippa Goulden. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pippa Goulden or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

19. Should You Pay for Press? Classifieds, Advertorials, Partnerships & Affiliates uncovered

16:01
 
Share
 

Manage episode 463945898 series 3598367
Content provided by Pippa Goulden. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pippa Goulden or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Ever been tempted by those shiny magazine classifieds promising to get your business noticed? You know, those tiny ads at the back that a big chunk of your budget?

In this episode of PR Made Simple, Pippa Goulden discussed the effectiveness of paying for "PR", what works and what doesn't:

  • Why those classified ads are probably not your ticket to PR success (and what to do instead)
  • What are advertorials and should you spend your money on them?
  • Strategic partnerships that could actually work for you business
  • Smart partnerships that could actually work for your business
  • The affiliate game: worth playing or not?

Save yourself some cash and frustration - this is the episode you need BEFORE that next sales call from a magazine ad rep!
And once you've had a listen you can:
- Follow me on instagram @pippa_the.pr.set or LinkedIn (@Pippa Goulden) for more tips and insight into the world of PR
- Join my DIY PR membership using the code POD50 to get 50% off your first month - this will give you all the knowledge and confidence you need to get results for yourself. Have a look here
- Work with me 1-2-1 in my brand new Kickstart: The PR Accelerator which is a hyper-focused, action-taking, results focused programme that's all about getting you great PR results for your business, with me supporting you all the way.
- Or if you just want to hand it all over to me to do for you, I can do that too
Find out more at www.theprset.com and book a discovery call with me to chat more here or email me [email protected]

  continue reading

30 episodes

Artwork
iconShare
 
Manage episode 463945898 series 3598367
Content provided by Pippa Goulden. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pippa Goulden or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Ever been tempted by those shiny magazine classifieds promising to get your business noticed? You know, those tiny ads at the back that a big chunk of your budget?

In this episode of PR Made Simple, Pippa Goulden discussed the effectiveness of paying for "PR", what works and what doesn't:

  • Why those classified ads are probably not your ticket to PR success (and what to do instead)
  • What are advertorials and should you spend your money on them?
  • Strategic partnerships that could actually work for you business
  • Smart partnerships that could actually work for your business
  • The affiliate game: worth playing or not?

Save yourself some cash and frustration - this is the episode you need BEFORE that next sales call from a magazine ad rep!
And once you've had a listen you can:
- Follow me on instagram @pippa_the.pr.set or LinkedIn (@Pippa Goulden) for more tips and insight into the world of PR
- Join my DIY PR membership using the code POD50 to get 50% off your first month - this will give you all the knowledge and confidence you need to get results for yourself. Have a look here
- Work with me 1-2-1 in my brand new Kickstart: The PR Accelerator which is a hyper-focused, action-taking, results focused programme that's all about getting you great PR results for your business, with me supporting you all the way.
- Or if you just want to hand it all over to me to do for you, I can do that too
Find out more at www.theprset.com and book a discovery call with me to chat more here or email me [email protected]

  continue reading

30 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide

Listen to this show while you explore
Play