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The Demo Challenge: Capturing Buyer Attention Before the Demo w/Todd Janzen
Manage episode 448593914 series 2710023
Content provided by Jack Cochran. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jack Cochran or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Welcome to the Pre-Sales Podcast! Today we have a fantastic guest joining us—Todd Janzen.
Todd brings a wealth of experience from his impressive career in pre-sales, including his time at Salesforce and now as SVP of Customer Success and Buyer Enablement, Consensus
In our conversation, we dive into the presales craft, influence in GTM, and more. One of the standout points was Todd's focus on the statistic that 83% of B2B buyers engage in self-discovery before ever speaking to a sales representative.
We also explore Todd's unique journey into pre-sales, starting from his early days in consulting to becoming a solution engineer at Salesforce. He shared insights on how he developed innovative approaches to enhance demo environments and improve the overall buyer experience, emphasizing the need for solution engineers to unlock their full potential throughout the customer journey.
So, grab a seat and get ready, I hope you enjoy it as much as I did.
166 episodes
Share
Manage episode 448593914 series 2710023
Content provided by Jack Cochran. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jack Cochran or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Welcome to the Pre-Sales Podcast! Today we have a fantastic guest joining us—Todd Janzen.
Todd brings a wealth of experience from his impressive career in pre-sales, including his time at Salesforce and now as SVP of Customer Success and Buyer Enablement, Consensus
In our conversation, we dive into the presales craft, influence in GTM, and more. One of the standout points was Todd's focus on the statistic that 83% of B2B buyers engage in self-discovery before ever speaking to a sales representative.
We also explore Todd's unique journey into pre-sales, starting from his early days in consulting to becoming a solution engineer at Salesforce. He shared insights on how he developed innovative approaches to enhance demo environments and improve the overall buyer experience, emphasizing the need for solution engineers to unlock their full potential throughout the customer journey.
So, grab a seat and get ready, I hope you enjoy it as much as I did.
166 episodes
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Similar to Presales Podcast by Presales Collective
The power of Data is undeniable. And unharnessed - it’s nothing but chaos. Making data your ally. Using it to lead with confidence and clarity. Host Jess Carter is solving problems in real-time to reveal what’s possible. Helping communities and people thrive. This is Data Driven Leadership, a show brought to you by Resultant.
…
continue reading
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continue reading
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…
continue reading
Show notes are at https://stevelitchfield.com/sshow/chat.html
…
continue reading
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…
continue reading
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…
continue reading
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…
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…
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Redefining AI is the 2024 New York Digital Award winning tech podcast! Discover a whole new take on Artificial Intelligence in joining host Lauren Hawker Zafer, a top voice in Artificial Intelligence on LinkedIn, for insightful chats that unravel the fascinating world of tech innovation, use case exploration and AI knowledge. Dive into candid discussions with accomplished industry experts and established academics. With each episode, you'll expand your grasp of cutting-edge technologies and ...
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