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473: Data Sync or Sink: How Does Your Tech Stack, Stack Up?

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Manage episode 502499504 series 2391479
Content provided by Drew Neisser. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Drew Neisser or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Think your tech stack is working for you? Think again.

After analyzing 100 stacks from the CMO Huddles community, Ryan Koonce of Growth Bench exposes what’s broken, what’s bloated, and what to do instead. From misfiring attribution models to misused tools like Google Analytics and Salesforce, this episode offers a fast, practical reset for any CMO serious about smarter growth.

What You’ll Learn:

  • Why Salesforce isn’t always the answer

  • The fatal flaw in Google Analytics you can’t ignore

  • The real reason attribution is still a mess

  • What “great” data access looks like for marketing teams

For the rest of the conversation, visit our YouTube channel (CMO Huddles Hub) or click here: [https://youtu.be/wRWHIrzsD68]. Get more insights like these by joining our free Starter program at cmohuddles.com.

For full show notes and transcripts, visit https://renegademarketing.com/podcasts/

To learn more about CMO Huddles, visit https://cmohuddles.com/

  continue reading

575 episodes

Artwork
iconShare
 
Manage episode 502499504 series 2391479
Content provided by Drew Neisser. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Drew Neisser or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Think your tech stack is working for you? Think again.

After analyzing 100 stacks from the CMO Huddles community, Ryan Koonce of Growth Bench exposes what’s broken, what’s bloated, and what to do instead. From misfiring attribution models to misused tools like Google Analytics and Salesforce, this episode offers a fast, practical reset for any CMO serious about smarter growth.

What You’ll Learn:

  • Why Salesforce isn’t always the answer

  • The fatal flaw in Google Analytics you can’t ignore

  • The real reason attribution is still a mess

  • What “great” data access looks like for marketing teams

For the rest of the conversation, visit our YouTube channel (CMO Huddles Hub) or click here: [https://youtu.be/wRWHIrzsD68]. Get more insights like these by joining our free Starter program at cmohuddles.com.

For full show notes and transcripts, visit https://renegademarketing.com/podcasts/

To learn more about CMO Huddles, visit https://cmohuddles.com/

  continue reading

575 episodes

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