Loyalty Programs Connecting With Gen-Z

Restaurant Masterminds Podcast

In this thought-provoking episode of Restaurant Masterminds, host Paul Barron and fractional CMO Stacy Kane challenge traditional loyalty programs, revealing why Gen Z's $12 trillion spending power demands a fresh approach. The duo dissects Starbucks' controversial rewards devaluation, explores gamification alternatives, and introduces blockchain solutions like Blackbird that could eliminate costly third-party intermediaries. Their bold prediction? The entire loyalty tech stack may disappear within five years, making this essential viewing for restaurant operators seeking to build genuine customer connections that transcend points systems.
~This episode is sponsored by: Gusto → https://gusto.pxf.io/PBN ~
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