From Refugee to 650-Agent Powerhouse: How to Build a Real Estate Brokerage in Today’s Market | Rethink Real Estate S4E32

Rethink Real Estate

In this inspiring episode of Rethink Real Estate, host Ben Brady sits down with Long Doan — a Vietnamese refugee turned powerhouse broker-owner of Realty Group, now 650+ agents strong across 12 offices. From surviving a refugee camp at 13 to building one of the most respected independents in the Midwest, Long’s story is one of grit, strategy, and relentless purpose.Ben and Long dig into the real growth engines behind Realty Group: how a "people-first" model scaled nationally, the reality of brokerage profitability in a changing market, and how the company just took a major leap by joining LPT Realty. They cover agent recruiting, commission models, vertical revenue streams, and what it takes to retain top-producing agents in today’s environment.If you’re a broker, team leader, or solo agent trying to future-proof your real estate business, Long’s transparent breakdown of structure, mindset, and mission will light a fire under your plans.Timestamps & Key Topics:[00:00:00] - From Refugee Camp to Real Estate: Long’s Origin Story[00:08:29] - Building Realty Group: People First, Profit Follows[00:17:11] - Recruiting the Right Agents (and Keeping Them)[00:25:03] - Broker Profitability & Vertical Revenue Explained[00:29:50] - Joining LPT Realty and Expanding Nationwide🔗 Related Resources Below:🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com🔗 Connect with Long Doan and Realty Group - LPT:https://realtygroupmn.com/homehttps://www.youtube.com/channel/UCCMeFrGflHGtZZo6NFDcuDQhttps://www.facebook.com/LongDoan2https://www.instagram.com/long_h_doan/https://www.linkedin.com/in/long-doan-4baa3725/🔗 Connect with Ben Brady and Harcourts Auctions: ⁣https://www.facebook.com/Benbradyharcourts⁣⁣https://www.linkedin.com/in/ben-brady-0b223517⁣⁣https://www.instagram.com/harcourtsauctions⁣⁣https://www.facebook.com/HarcourtsAuctions🎧 Like the episode?✅ Drop a comment with your favorite takeaway✅ Hit like and subscribe✅ Share it with a fellow agent trying to scale their listingsLet’s help more agents rethink real estate, one strategy at a time.