))
S6E25: From Noise to Growth: 3 Truths Every Emerging Business Must Embrace with Jennifer He
Manage episode 486638610 series 3354713
Content provided by Hilda Gan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hilda Gan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Brand. Marketing. Sales. When these three align, emerging businesses don’t just grow — they scale with purpose, attract the right customers, and build lasting momentum.
In this episode we are joined by Jennifer He, founder of VOYO Business Design & Management and a strategic growth advisor to emerging businesses with global ambition. Equal parts fractional CMO, design thinker, and brand storyteller, she works across sectors — from retail and financial services to emerging tech and professional services — turning complexity into clarity and growth into momentum. Fluent in English, Mandarin, and the language of innovation, Jennifer brings heart, strategy, and edge to every transformation. She doesn’t just help businesses grow. She helps them become who they were meant to be.
Tune in as Jennifer shares her approach to business design, the power of storytelling, tuning out the noise, and why deep listening is a competitive advantage, and more.
0:00 - Intro
01:46 - About Jennifer
03:49 - Three truths - the importance of clarity around brand, marketing, and sales
08:05 - Branding (Who you are)
09:04 - Marketing (How you attract)
10:05 - Why you need to have a story
11:32 - Sales (How you close / convert)
12:35 - Sales strategies
14:53 - Tuning out the noise: the 5 voices
18:49 - What sets Jennifer apart
22:48 - Importance of listening to your team
25:05 - Delivering what people want
29:30 - VOYO space
35:13 - What’s next for Jennifer
36:50 - Where to find Jennifer
Connect with Jennifer - https://ca.linkedin.com/in/jenhe
Visit Jennifer’s website - https://www.voyoconsulting.com/
Hosted by Hilda Gan - ca.linkedin.com/in/hildagan
Visit us at - peoplebrightconsulting.com
Follow us
LinkedIn - www.linkedin.com/company/pplbright
Twitter - twitter.com/pplbright
Facebook - www.facebook.com/pplbright
Instagram - www.instagram.com/pplbright/
Hilda Gan is a sought-after expert on effective HR strategies, work culture enhancement, and employee engagement. Unique among HR consultants, Hilda combines over 25 years of HR expertise with business acumen and business owner experience.
People Bright Consulting is an award-winning HR Management Consulting firm that helps leaders of companies build the foundations for successful hiring, healthy and inclusive work culture, and engaged staff. It starts with listening to our clients and finding pragmatic customized business solutions to HR problems.
#BusinessDesign #BrandStrategy #Marketing #Sales
Chapters
1. Intro (00:00:00)
2. About Jennifer (00:01:46)
3. Three truths - the importance of clarity around brand, marketing, and sales (00:03:49)
4. Branding (Who you are) (00:08:05)
5. Marketing (How you attract) (00:09:00)
6. Why you need to have a story (00:10:05)
7. Sales (How you close / convert) (00:11:32)
8. Sales strategies (00:12:35)
9. Tuning out the noise: the 5 voices (00:14:53)
10. What sets Jennifer apart (00:18:49)
11. Importance of listening to your team (00:22:48)
12. Delivering what people want (00:25:05)
13. VOYO Space (00:29:30)
14. What’s next for Jennifer (00:35:13)
15. Where to find Jennifer (00:36:50)
139 episodes
Share
