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Content provided by Pete Jansons Justin Roff-Marsh Jamie Carnie. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pete Jansons Justin Roff-Marsh Jamie Carnie or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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WHAT IS HYPE?!?!? Interview With Michael F Schein Author of the Hype Handbook
Manage episode 352933347 series 2999005
Content provided by Pete Jansons Justin Roff-Marsh Jamie Carnie. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pete Jansons Justin Roff-Marsh Jamie Carnie or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
#revenueoperations #hype #marketing
Michael F Schein Author of the Hype Handbook joins the SAASholes Revenue Podcast to discuss his book "The Hype Handbook" and in the opening clip he tells Pete Jansons and Marcus Cauchi his definition of Hype
Other Topics:
Punk Rock, the Act, Sex Pistols, Sonic Youth, Definition of Hype, Secret Societies, Van Bismark, Dress who you want to be, Gary Vanderchuck, We are all in Sales, We are all performers, Negative Bias, Social Dilemma, juice guru institute, meet me in the bathroom, Hip Hop Hype, Tupac, Biggie, The Colonel
https://microfamemedia.com/
https://michaelfschein.com/bio/
Michael F Schein Bio:
He is the author of The Hype Handbook: 12 Indispensable Success Secrets From the World’s Greatest Propagandists, Self-Promoters, Cult Leaders, Mischief Makers, and Boundary Breakers (McGraw Hill, January 12, 2021).
His articles have appeared in Fortune, Forbes, Inc., Huffington Post, and Psychology Today..
He speaks to international audiences spanning from the northeastern United States to the southeastern coast of China.
As founder and president of marketing agency MicroFame Media, he has launched campaigns and created content for companies including eBay, Magento, The Medici Group, University of Pennsylvania, Gordon College, University of California Irvine, United Methodist Publishing House, Ricoh, LinkedIn, and Citrix.
He has also recently begun practice the martial art Wing Chun, giving him yet another similarity with Robert Downey, Jr.
173 episodes
Share
Manage episode 352933347 series 2999005
Content provided by Pete Jansons Justin Roff-Marsh Jamie Carnie. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pete Jansons Justin Roff-Marsh Jamie Carnie or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
#revenueoperations #hype #marketing
Michael F Schein Author of the Hype Handbook joins the SAASholes Revenue Podcast to discuss his book "The Hype Handbook" and in the opening clip he tells Pete Jansons and Marcus Cauchi his definition of Hype
Other Topics:
Punk Rock, the Act, Sex Pistols, Sonic Youth, Definition of Hype, Secret Societies, Van Bismark, Dress who you want to be, Gary Vanderchuck, We are all in Sales, We are all performers, Negative Bias, Social Dilemma, juice guru institute, meet me in the bathroom, Hip Hop Hype, Tupac, Biggie, The Colonel
https://microfamemedia.com/
https://michaelfschein.com/bio/
Michael F Schein Bio:
He is the author of The Hype Handbook: 12 Indispensable Success Secrets From the World’s Greatest Propagandists, Self-Promoters, Cult Leaders, Mischief Makers, and Boundary Breakers (McGraw Hill, January 12, 2021).
His articles have appeared in Fortune, Forbes, Inc., Huffington Post, and Psychology Today..
He speaks to international audiences spanning from the northeastern United States to the southeastern coast of China.
As founder and president of marketing agency MicroFame Media, he has launched campaigns and created content for companies including eBay, Magento, The Medici Group, University of Pennsylvania, Gordon College, University of California Irvine, United Methodist Publishing House, Ricoh, LinkedIn, and Citrix.
He has also recently begun practice the martial art Wing Chun, giving him yet another similarity with Robert Downey, Jr.
173 episodes
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Similar to SaasHoles "Rev Ops with an edge"
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
…
continue reading
DISQO’s podcast features the brightest minds fueling product teams. Subscribe to learn how product management and strategy are being driven by putting customer experience (CX) front and center. Learn more and subscribe at tipm.feedbackloop.com
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Entrepreneurship and business techniques and tips you won't learn in business school.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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