It’s New 5/1: Google Ads channel reporting for PMax, AdSense Ads in AI chatbots, Gemini, Apple Intelligence and Microsoft earnings

Search Engine Roundtable Podcast

Search Engine Roundtable Podcast

23:28

My guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly basis, which has taken us on quite a roller coaster ride. Today we’re going to look at how marketing and communication execs are responding to the latest developments in the world while still needing to get their work done. To take a look at the latest here, I’d like to welcome back to the show Sue Keith, Corporate Vice President at Landrum Talent Solutions. About Sue Keith Sue Keith is Corporate Vice President at Landrum Talent Solutions. With deep expertise in navigating complex labor markets, Sue has a front-row seat to the evolving dynamics of marketing roles, hiring trends, and the broader implications of AI and economic uncertainty. RESOURCES Landrum Talent Solutions: https://www.landrumtalentsolutions.com https://www.landrumtalentsolutions.com This episode is brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions. https://www.landrumtalentsolutions.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Online Scrum Master Summit is happening June 17-19. This 3-day virtual event is open for registration. Visit www.osms25.com and get a 25% discount off Premium All-Access Passes with the code osms25agilebrand Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

about a year ago 11:27

MP3•Episode home

Today we covered that channel reporting is officially coming to PMax campaigns in Google Ads. Google is testing placing favicons on Shopping Ads. Google AdSense ads coming to AI chatbots. Apple Intelligence to add Google Gemini. Microsoft Advertising released its revenues.

0:00 - Introduction

1:01 - Google Ads channel reporting in PMax campaigns

4:46 - Shopping Ads favicons

6:19 - Google AdSense ads coming to AI Chatbots

7:16 - Apple Intelligence to add Google Gemini

8:51 - Microsoft Advertising Revenues

10:51 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

547 episodes

#Tech #Barry Schwartz

It’s New 5/1: Google Ads channel reporting for PMax, AdSense Ads in AI chatbots, Gemini, Apple Intelligence and Microsoft earnings

Search Engine Roundtable Podcast

published about a year ago

MP3•Episode home

0:00 - Introduction

1:01 - Google Ads channel reporting in PMax campaigns

4:46 - Shopping Ads favicons

6:19 - Google AdSense ads coming to AI Chatbots

7:16 - Apple Intelligence to add Google Gemini

8:51 - Microsoft Advertising Revenues

10:51 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

547 episodes

#Tech #Barry Schwartz

All episodes

Search Engine Roundtable Podcast

1
Google AI Mode Search, Apple Intelligence Updates, Google Live Search, AI Content, SEO & Google Ads 9:20

2 days ago9:20

9:20

This week in search, we of course covered some Google search ranking volatility. Google Search had serving issues across Google Search, Discover and Google Lens yesterday. Google’s Sundar Pichai said AI Mode will slowly be incorporated into Google Search. Google is finally rolling out AI Mode in search for signed-out users. Apple announced updates to Apple Intelligence and Apple Visual Intelligence. Google is testing Live Search in the Google app. Google Search Console may show you some of these conversational searches. Google softened its stance on using AI to translate content. Google spoke about unrelated content and how it might impact your search traffic. Google updated its removal-based demotion system help document. Google added markup support for loyalty and member pricing. Google also dropped support for several structured data elements. Google Search Console Discover report is missing data and the API is stuck for some parameters. Microsoft is retiring Bing’s PubHub. Some Google Business Profiles are disappearing. Google local photos carousel tests showing product tags. Google Ads confirmed an issue, probably with displaying and serving ads. Google Ads is testing ads at the bottom of the local pack. Google Ads AI Max is going to all in early Q3. Google Ads is testing URL inclusion and exclusion. Google Ads asset-level Performance Max reporting to some advertisers. Google Ads updated its pausing account policy. Microsoft Advertising announced a number of changes including a new report builder. Google is looking to reduce some of its workforce across search and ad units. That was the search news this week at the Search Engine Roundtable . Sponsored by Similarweb , the all-in-one- strategic SEO software. Get clarity of the SEO landscape through competitor analysis, keyword research, rank tracking, SERP insights and more. With industry-leading traffic and keyword data, based on real user journeys, Similarweb gives SEO professionals the whole picture so they can strategize smartly and drive sustainable business growth. 0:00 - Introduction 0:55 - Google Calm Storm - Heated Weekend Search Volatility But Chatter Calm 1:13 - Google Search Broken - Not Serving New Content 1:51 - Pichai: Google AI Mode Will Be Incorporated Into The Main Search 2:20 - Google Is Now Rolling Out AI Mode In The US 2:45 - Apple Visual Intelligence iOS26: Screen Search With Google, ChatGPT & Apps 3:18 - Live Search Being Tested In The Google Search App 3:32 - Finding Conversational Style Query Data In Google Search Console 4:01 - Google Softens Its Stance On Automated Translation Using AI 5:10 - Google On Unrelated Content As A Search Ranking Issue 5:33 - Google Search Removal-Based Demotion Systems Changes Threshold 5:57 - Google Gains Markup Support For Loyalty & Membership Programs 6:14 - Google Drops Support For Seven Existing Structured Data Markups 6:35 - Google Search Console Discover Report Flatlining - Might Be A Reporting Bug 6:54 - Google Search Console API Data Stuck Since June 3rd 7:01 - Microsoft Is Retiring Bing PubHub 7:17 - Reports Of Some Google Business Profiles Disappearing 7:30 - Google Local Photos Testing Product Tags 7:43 - Google Ads Confirms Issue - Maybe Ads Not Displaying 8:00 - Google Ads At Bottom Of Google Local Map Pack 8:08 - Google Ads AI Max Coming To All In Q3 2025 8:17 - Google Ads Tests URL Inclusions & Exclusions For Search Campaigns 8:26 - Google Ads Asset-Level PMax Reporting Rolling Out To Some 8:37 - Google Ads Policy Update: Individual Accounts Can Be Paused Over Manager Account Violations 8:48 - Microsoft Advertising New Custom Report Builder & More 8:57 - Google Looks To Reduce Search & Ad Units With Buyout Program 9:12 - Conclusion…

Search Engine Roundtable Podcast

1
It’s New 6/11: Google employee buyouts, removal-system update, unrelated content and Microsoft Ad reporting 11:00

4 days ago11:00

11:00

Today we covered Google’s new voluntary buyout program. Google updated its removal-based demotion system. Google warned about unrelated content on your site. Microsoft Advertising has a new report builder and more. YouTube is testing 30-second non-skippable ads. 0:00 - Introduction 1:59 - Google buy out program 4:54 - Google removal based demotion system small but mighty update 6:11 - Google on unrelated content 7:08 - Microsoft Advertising new report builder and more 9:23 - YouTube 30-second non-skippable ads 10:31 - Conclusion A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable. This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.…

Search Engine Roundtable Podcast

1
It’s New 6/10: Apple Visual Intelligence, Google Ads AI Max, Google Bugs and more 10:16

5 days ago10:16

10:16

Today we covered Apple Visual Intelligence demos, are they impressive or too late. Google AI Max is coming in the third quarter. Google Ads URL inclusion and exclusion is being tested. Google Ads confirmed an “issue.” Google Search Console API is delayed again. 0:00 - Introduction 1:56 - Apple Intelligence & Visual Intelligence 5:20 - Google AI Max Coming 6:24 - Google Ads URL inclusion and exclusion 7:26 - Google Ads Issue 8:05 - Google Search Console API delayed again 9:07 - Conclusion A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable. This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.…

Search Engine Roundtable Podcast

1
It’s New 6/9: Google AI Mode in Search, Discover report bug, Business Profiles disappearing & calm volatility 9:44

6 days ago9:44

9:44

Today we covered an interview with Google’s CEO where he spoke about how AI Mode may be incorporated into core web search. Google Search Console’s Discover report has a bug. Google Business Profiles are being reported as vanishing. Google Search ranking volatility is calm but heated. Google Ads Display and Video 360 API file changes. And more… 0:00 - Introduction 0:46 - Google AI Mode coming to Search 5:01 - Google Search Console Discover reporting bug 5:58 - Google Business Profiles disappearing 6:44 - Google Search calm search ranking volatility 7:45 - Google Ads API structured data file changes 8:30 - Conclusion A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable. This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.…

Search Engine Roundtable Podcast

1
Google Ranking Movement, The Great Decoupling, Explicit Ranking Algorithm, Indexing Drop & AI, Lens, Ads & More 8:55

9 days ago8:55

8:55

This week we covered the ongoing Google search ranking volatility that spiked on June 4th. Have you heard of the Great Decoupling? Did Google start indexing less in late May? Google updated its ranking algorithm around explicit content and videos, plus they updated its SafeSearch documentation. I posted the monthly Google webmaster report for June 2025. Google is testing AI Overviews at the bottom of the page. Charts and data visualizations and analysis are now in Google AI Mode labs. Google Discover is testing generative AI summaries. Google Gemini Live is now available in the Gemini App. Google Lens is available on YouTube Shorts. Google AI Overviews and Bing Copilot Answers now include Shorts. Google search results tests clickable page include links in the snippets. Google Ads API version 20 is now out. Google published a help document on the new video ads. Google is testing a new ads label in the search results. Google’s CEO, Sundar Pichai was interviewed again, this time by Emily Chang from Bloomberg. Plus, Navah Hopkins is the new Microsoft Advertising Ads Liaison. That was the search news this week at the Search Engine Roundtable . Sponsor: BruceClay one of the founding fathers of the SEO space, doing search marketing optimization since 1996. Bruce Clay is big into SEO training, check out seotraining.com to learn more and check them out at bruceclay.com . Also, check out their new product, Prewriter.ai - this tool empowers writers to write better and more efficiently, so check it out. 0:00 - Introduction 0:49 - Google Search Ranking Volatility Heated Today - June 4th 1:18 - The Great Decoupling Of Google Search - Clicks vs Impressions 2:27 - Drop In Google Indexing Less Since Late May 2025? 3:35 - Google Updates Ranking Algorithm For Explicit Content & Videos While Updating SafeSearch Docs 4:34 - June 2025 Google Webmaster Report 4:47 - Google Tests AI Overviews At Bottom Of Search Results Page 5:08 - Google AI Mode Adds Charting & Data Visualizations (Plus PR Stuff) 5:28 - Google Discover Testing Generative AI Summaries 5:48 - Google's Gemini Live Available On Gemini App 6:06 - Google Lens Comes To YouTube Shorts - Without Ads For Now... 6:25 - Google AI Overviews & Bing Copilot Answers With Shorts 6:46 - Google Search Results Snippets Tests Clickable Page Includes 7:02 - Google Ads API Version 20 Now Available 7:17 - Google Publishes About Video Ads Help Doc 7:35 - Google Tests New Learn More About Sponsored Results Label 7:49 - Bloomberg Interviewed Google's CEO, Sundar Pichai: Search Will Grow, AI Content & Publishers Decline 8:15 - Navah Hopkins Is Microsoft Advertising Ads Liaison 8:39 - Conclusion…

Search Engine Roundtable Podcast

1
It’s New 6/5: Google indexing drop, explicit ranking update and more 10:34

10 days ago10:34

10:34

Today we covered some reporting a drop in indexing with Google Search since late May. Google updated its explicit search ranking algorithm and revamped its SafeSearch documentation. Google Ads API version 20 is out. FTX sued Neil Patel for $55 million. And Bloomberg interviewed Google’s CEO, Sundar Pichai. 0:00 - Introduction 0:39 - Google Indexing dropping? 2:20 - Google explicit algorithm update and SafeSearch docs update 3:44 - Google Ads API v20 4:11 - FTX sued Neil Patel 10:12 - Bloomberg interviews Google’s CEO 10:27 - Conclusion A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable. This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.…

Search Engine Roundtable Podcast

1
It’s New 6/4: The Great Decoupling, AI Overviews & Video Ads & More 14:04

11 days ago14:04

14:04

Today we covered The Great Decoupling with Google Search impressions and clicks. We are seeing Google search volatility on June 4th. Google AI Overviews have shown up at the bottom. Google Discover is testing showing generative AI summaries. Google video ads expands to search, shopping and images. Navah Hopkins is the new Microsoft Advertising Ads Liaison. 0:00 - Introduction 1:29 - The Great Decoupling 4:24 - June 4th Google ranking volatility 4:55 - Google AI Overviews at the bottom 9:05 - Google Discover with AI Overviews 11:24 - Google video ads expands 12:38 - Navah Hopkins the Microsoft Ads Liaison 13:58 - Conclusion A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable. This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.…

Search Engine Roundtable Podcast

1
Google Search Ranking Volatility, Web Publishing Dead, AI Mode Search Console Data & AI Mode Scares SEOs 8:21

16 days ago8:21

8:21

This week, we covered more Google Search ranking volatility around May 29th. Google’s CEO, Sundar Pichai, said web publishing is not dead and had a great interview with The Verge. Most SEOs are scared of AI Mode in Google Search. Google AI Mode data is coming to Search Console. Google AI Overviews test query expansion feature. Google Ads has new help documents on AI Overviews and AI experiences. Google Ads can show above/below, or within AI Overviews, but not both at the same time. Google Ads replaced Search Max with AI Max in the Google Ads interface. Some are seeing the new channel reporting for performance max campaigns in the wild. SEOs are complaining about the live broadcasting schema and the Indexing API. Google warns about using the Indexing API for unsupported content. Google is moving notifications to the new Google Merchant Center Next on June 25th. Google updated how it shows questions and answers in the local panel. Google Shopping tests a new sub-menu with the super G logo. Bing is testing a sticky footer for related searches. That was the search news this week at the Search Engine Roundtable . SPONSOR: Semrush: Your team knows SEO. You’ve building visibility, driving targeted traffic, and pushing performance every day. You need tools that work just as hard. This is the SEO toolkit built for marketers who actually do the work, solo or in a team, in-house or at an agency. Get deep keyword insights. Run technical audits. Spy on your competitors. And build clear, client-ready reports that prove results. All in one place. Whether you’re starting out or running multiple campaigns, Semrush helps you win the traffic that matters. The SEO toolkit is made for marketers who mean business. Start now at Semrush . Also, don’t miss SMX Advanced taking place on June 11th - June 13th at Westin, Boston Seaport with more than 90 speakers and many networking opportunities. I’ll be there, looking forward to seeing you. 0:00 - Introduction 1:27 - Google Search Ranking Volatility Heats Up May 29th 1:47 - Google's Sundar Pichai Doesn't Think Web Publishing Is Dead 2:47 - Poll: Most SEOs Are Scared About Google AI Mode 3:27 - Google AI Mode Reporting Coming To Search Console 4:03 - Google AI Overviews Tests Query Expansion Tabs 4:13 - Google Ads Help Doc On Ads In AI Overviews & Experiences 4:35 - Google: Ads Can Show Above/Below or Within AI Overviews But Not Both At Same Time 4:58 - Google Ads Al Max Replaces Search Max In Google Ads 5:20 - Some Seeing Google Ads Channel Reporting For Performance Max 5:52 - SEO Complaints About Google's Live Broadcasting & Indexing API 6:11 - Google: Stop Using Indexing API For Unsupported Content 6:36 - Google Moving Notifications To Merchant Center Next June 25 6:55 - Google Updates When Local Questions & Answers Display 7:40 - Google Shopping Tests New Menu Under Search Bar With Super G Logo 7:55 - Bing Tests Sticky Footer With Related Searches 8:08 - Conclusion…

Search Engine Roundtable Podcast

1
It’s New 5/29: Google AI Overview ads timing, promoted pins and ranking volatility 8:07

17 days ago8:07

8:07

Today we covered how Ginny Marvin from Google said when you will see ads above/below or within AI Overviews. Google will bring promote pins to Google Maps for Demand Gen campaigns and we are seeing new Google search ranking volatility. 0:00 - Introduction 0:56 - Google Ads in AI Overviews above/below and within 4:00 - Google promoted pins for demand gen 5:26 - Google ranking volatility heats up 6:45 - Conclusion A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable. This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.…

Search Engine Roundtable Podcast

1
It’s New 5/28: Google on web publishing, SEOS scared of AI Mode and more 11:14

18 days ago11:14

11:14

Today we covered The Verge’s interview with Sundar Pichai, where he said web publishing isn’t dying. A new poll showing SEOs are scared about AI Mode. Google AI Overviews are testing query expansion. Google product results with a third level overlay to keep searchers on the page. Google enhanced conversion configuration to a new GTM tag. 0:00 - Introduction 0:32 - Google’s Sundar Pichai on web publishing 5:35 - Google AI Overviews tests query expansion 5:53 - SEOs scared about AI Mode 8:45 - Google product third level overall with more store and product details 10:27 - Google enhanced conversions configuration to new GTM tag 11:07 - Conclusion A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable. This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.…

Search Engine Roundtable Podcast

1
It’s New 5/27: Google Ads lists limits, programmatic vs technical SEO and AI features 9:48

19 days ago9:48

9:48

Today we covered that Google lowered the customer list requirement for targeting on search campaigns. Google’s John Mueller doesn’t like to lump programmatic SEO with technical SEO. Google is testing image carousels in the AI Overview. Google is testing new call to actions to drive people into AI Mode. 0:00 - Introduction 0:52 - Google Ads customer list change 2:13 - Programmatic SEO vs technical SEO 4:39 - Google AI Overviews with image carousels 5:55 - Google tests new call to actions for AI Mode 9:36 - Conclusion A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable. This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.…

Search Engine Roundtable Podcast

1
It’s New 5/26: AI Mode Data In Google Search Console & Google Ads and more 11:50

20 days ago11:50

11:50

Today we covered how Google Search Console will get AI Mode data but it will be lumped in with all the other data, with no way to break it out. Google Ads has new help docs on AI Mode and AI Overviews, etc. I am seeing complaints about the live indexing API in Google Search. Google Shopping tests a new sub menu. And more… 0:00 - Introduction 0:50 - Google Search Console data for AI Mode 3:06 - Google Ads help doc on AI experiences 6:24 - Google live indexing API complaints 9:24 - Google Shopping sub menu bar 11:45 - Conclusion A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable. This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.…

Search Engine Roundtable Podcast

1
Google I/O, Marketing Live, AI Mode, AI Overviews, AI Ads, Search Volatility & More 13:13

23 days ago13:13

13:13

This week was a huge week for search; between Google I/O and Google Marketing Live - it was just a lot. We had two unconfirmed Google ranking updates, one on I/O day and one on May 16th. Google announced AI Mode was live in the US and then announced a number of new features for AI Mode. Meanwhile, AI Mode links had a bug with tracking, it should be fixed soon, if not already. Google AI Overviews expanded to more and Google says it leads to 10% growth in queries. Google Ads are now on AI Mode and AI Overviews for desktop; no there is no control or transparency for advertisers. Google launched Smart Bidding Exploration. Google also launched many AI tools for Google Ads including Agentic capabilities. Google tests rolling out Google Discover on desktop again. Google added new documentation on using AI for content and AI search features. IndexNow works with product schema to help you keep your shopping data more up to date in Bing. Google Merchant Center recommends you use a product’s brand name in the title. Google test removing the site name from the snippet. Google AI Overviews tests hiding links and showing author names. Google Business Profiles has a name change bug. Google began migrating off its ccTLDs. Google AdSense has new anchor ad positions and new display options for ad intents. That was the search news this week at the Search Engine Roundtable . SPONSOR: This week's video recap is sponsored by Duda , the Professional Website Builder You Can Call Your Own. 0:00 - Introduction 0:36 - Google I/O 2025 Search Ranking Volatility Heats Up 1:17 - Google Search Ranking Update Volatility May 16th 1:30 - Google AI Mode Live In US: Tests Deep Search, Live Search, Personalization, Custom Charts, Shopping & Agentic 5:52 - Google AI Mode Tracking Referrer Issue A Bug 6:07 - Google AI Overviews Expand Again & Lead To 10% Query Growth 7:27 - Google Ads Come To AI Mode & AI Overviews Desktop 8:14 - Google's Pichai: Search Ads With AI Overviews Earn Same As Ads Without 8:38 - New Google Ads Smart Bidding Exploration: Bidding Update 8:58 - Google Ads New AI Tools & Agentic Capabilities 9:38 - Google Begins Rolling Out Discover On Desktop 9:56 - New Google Docs On Using AI Generative Content & AI Search Features 10:22 - IndexNow Works With Product Schema; Shopify & Soon Amazon 10:46 - Google Merchant Center Now Recommends Product's Brand Name In Title 11:02 - Google Tests Removing Site Names From Search Results 11:15 - Google AI Overviews Tests Hidden Links 11:24 - Google AI Overviews With Author Names & Citations 11:33 - Google Business Profiles Bug Hides Right Knowledge Panel 11:50 - Spike In Google Business Profiles Name Changes? 12:08 - Google Search Begins Migrating Off Country Specific ccTLDs 12:35 - Google AdSense Anchor Ad Positions Setting 12:46 - Google AdSense Ad Intents New Display Ads Option 12:54 - Conclusion…

Search Engine Roundtable Podcast

1
It’s New 5/22: Google AI Mode Ads, AI Overview Desktop Ads & Google SEO AI Advice 19:35

24 days ago19:35

19:35

Today we covered the news out of Google Marketing Live around ads in AI Mode, ads in desktop AI Overviews. New Google Ads smart bidding exploration. New Google Ads AI tools and Agentic features. Why Google placed the AI Mode tab on the left, always. Google’s new help documents on using AI for content and your website and AI search features. 0:00 - Introduction 0:50 - Google AI Mode Ads & Ads In Desktop AI Overviews 4:57 - Google Ads New AI Tools including Agentic features 6:30 - Google Ads Smart Bidding Exploration 7:47 - Power Pack 10:50 - Google AI Mode tab position 13:03 - Google advice on using AI for content and AI search features 16:40 - Conclusion A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable. This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.…

Search Engine Roundtable Podcast

1
It’s New 5/21: Google I/O, AI Mode, AI Overviews & Ranking Volatility 15:53

25 days ago15:53