Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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The Innovators & Investors Podcast


1 Bridging Worlds: Amar Bakshi on Transforming Global Connection with Noro 36:44
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In this episode of the Innovators and Investors Podcast, host Kristian Marquez sits down with Amar Bakshi, founder of Shared Studios and Noro, to explore how Amar’s visionary work is redefining human connection through immersive technology. Amar shares the evolution from his original art project, which connected strangers worldwide via life-size video portals installed in locations from New York to Tehran, refugee camps, and universities, to creating Noro’s cutting-edge video conferencing solutions that bridge the gap between virtual meetings and face-to-face interaction. They discuss the inspiration behind his projects, including his personal experiences as a journalist and his grandmother’s story of displacement, highlighting the emotional and cultural impact of authentic human connection. Amar explains the challenges of building a global network in complex political environments, the importance of community-led curation, and leveraging technology to enable deeper trust and collaboration beyond traditional video calls like Zoom. The conversation also covers insights into building company culture, navigating the transition from art to business, raising capital, and how AI and future tech innovations could enhance multilingual communication and intimacy in virtual settings. Amar closes by sharing lessons learned as a founder about balancing commitment with perspective and fostering inclusive, purpose-driven teams. This episode provides a thoughtful look at how technology can create meaningful, serendipitous human connections across borders and industries. Learn more about Amar's work at https://noro.co/ Connect with Amar on LinkedIn at https://www.linkedin.com/in/amarcbakshi/ Think you'd be a great guest on the show? Apply at https://finstratmgmt.com/innovators-investors-podcast/podcast-guest-application/ Want to learn more about Kristian Marquez's work? Check out his website at https://finstratmgmt.com…
Go/no-go on conference attendance as a busy startup founder
Manage episode 453557410 series 2887795
Content provided by Searching For SaaS Podcast, Josh Ho, and Nate Bosscher. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Searching For SaaS Podcast, Josh Ho, and Nate Bosscher or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Today on the show Josh and Nate talk about conferences and reasons why a startup founder may or may not choose to attend. They dive into customer discovery, early marketing approaches, and language market fit. Links: Marketing Against the Grain: https://open.spotify.com/episode/5AVbuUGM7MftTFVAf86RTT Market / Language Fit: https://review.firstround.com/finding-language-market-fit-how-to-make-customers-feel-like-youve-read-their-minds/ ChatGPT Customer Interviews: https://www.systm.co/post/can-chatgpt-replace-customer-interviews AI Customer Exploration: https://www.app.supercopy.ai/ This is episode 117
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127 episodes
Manage episode 453557410 series 2887795
Content provided by Searching For SaaS Podcast, Josh Ho, and Nate Bosscher. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Searching For SaaS Podcast, Josh Ho, and Nate Bosscher or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Today on the show Josh and Nate talk about conferences and reasons why a startup founder may or may not choose to attend. They dive into customer discovery, early marketing approaches, and language market fit. Links: Marketing Against the Grain: https://open.spotify.com/episode/5AVbuUGM7MftTFVAf86RTT Market / Language Fit: https://review.firstround.com/finding-language-market-fit-how-to-make-customers-feel-like-youve-read-their-minds/ ChatGPT Customer Interviews: https://www.systm.co/post/can-chatgpt-replace-customer-interviews AI Customer Exploration: https://www.app.supercopy.ai/ This is episode 117
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127 episodes
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×Today on the show, we stumble upon invalidation. Nate shares an update on his customer service project and how invalidation helped him overcome setbacks in the process. Josh weighs in with ways he’s using it in his business and suggests how Nate can move forwards. This is episode 126
Today on the show Nate shares how the customer interview pipeline is going. Josh weights in with some modern strategies on how to make contact with Nate's target audience. Links: - Jason Lemkin GTM - https://open.spotify.com/episode/1ol2xgMUUlkFSC9SfwTONl?si=1341698660ee46e2 - Jason Lemkin ChatBot - https://www.delphi.ai/saastr/talk This is episode 124…

1 Lighting Bolts, Anti-sales Calls, and Removing Steps 32:19
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Today on the show, we talk about finding killer features in customer interviews and avoiding sales triggers with customers. Finally, we dig into the age old adage that successful solutions remove steps for the customer. Links: My First Million - AI App - https://www.youtube.com/watch?v=6NZ8-WQGb-g James Clear Article - https://jamesclear.com/great-speeches/a-journey-on-the-information-highway-by-evan-williams This is episode 123…

1 What is a growth team? and Nate’s Frustration with Cold Outreach 38:34
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Today on the show, we talk about the place of growth teams as Josh talks about his business. Nate’s frustrated with cold outreach and Josh gives some tips to improve the odds. This is episode 122
Today on the show Nate & Josh pull together some credible ideas on how to improve our odds of success building a SaaS. In a world of conflicting advice, we’re looking for repeatable, credible advice from people who have actually been successful in the trenches. Links: - My First Million: https://www.youtube.com/watch?v=qkcFcwb6mk0&list=PLWloxQyF_2n4aCanY4Y45HLTY2zoeZF8U&index=9 - Jason Cohen: https://longform.asmartbear.com/startup-drake-equation/ - Lenny Podcast: https://www.lennysnewsletter.com/podcast This is episode 121…
Today on the show Nate’s found a market, but feels like the competition is too good. Josh doesn’t think so and points out some ways to uncover opportunities. Links: https://userlist.com/podcast/bullseye-customer-research-with-michael-margolis/ https://www.lennysnewsletter.com/p/finding-your-bullseye-customer-michael-margolis https://www.systm.co/post/how-to-write-the-perfect-headline-for-your-landing-page…
Today on the show Josh and Nate talk about narrowing the search for a new SaaS. They recap Josh’s bootstrap business idea search framework and discuss a new focus to help narrow the search field. Links: - https://x.com/hnshah/status/1875997046219645270?t=6EfbrvsoqwuaBeIk41E9cQ&s=19 This is episode 119…
Today on the show, we discuss some big changes for Nate and Josh weighs with his method for validating early stage bootstrapped business ideas. This is episode 118

1 Go/no-go on conference attendance as a busy startup founder 36:37
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Today on the show Josh and Nate talk about conferences and reasons why a startup founder may or may not choose to attend. They dive into customer discovery, early marketing approaches, and language market fit. Links: Marketing Against the Grain: https://open.spotify.com/episode/5AVbuUGM7MftTFVAf86RTT Market / Language Fit: https://review.firstround.com/finding-language-market-fit-how-to-make-customers-feel-like-youve-read-their-minds/ ChatGPT Customer Interviews: https://www.systm.co/post/can-chatgpt-replace-customer-interviews AI Customer Exploration: https://www.app.supercopy.ai/ This is episode 117…

1 Two-Time SaaS Operator Aaron Weiche Shares Tactics, Strategy and His Story 59:21
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Today, we chat with Aaron Weiche co-founder of LeadFerno and CEO at GatherUp. Aaron shares his take on the current SMB market, how he grew LeadFerno, GatherUp and his strategy for the future. You can find Aaron at https://www.linkedin.com/in/aaronweiche/

1 Yay traction! But how should Nate respond to the “do you white-label” question? 30:15
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Today on the show we talk about responding to partnership inquiries. We go through everything from white labelling, reselling, affiliates and specific customization. Josh shares some of his experience from the trenches as we think through these ideas. This is episode 115

1 15yrs+ growing LessAnnoyingCRM with cofounder Tyler King 47:07
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Today, Tyler King shares the ups and downs of growing his SaaS over the last 15yrs+. We dig into the origin of LessAnnoyingCRM, mistakes they made along the way and how they currently look at the world. Tyler is a great guy and was very open about sharing his story. Enjoy! You can find Tyler at: - Twitter: https://x.com/TylerMKing - Company: https://www.lessannoyingcrm.com/ - Podcast: https://www.startuptolast.com/ This is episode 114…
Today, we talk about our methods and approach to competitive and technical research. Let’s dive in! This is episode 113

1 Luggage, Soup and an Unexpected Marketing Dilemma 36:37
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Today on the show we talk about market positioning and the two archetypal marketing messages: Bags Fly Free and Soup is Good Food. We also discuss the most urgent question your startup needs to answer: Why Buy Now? This is episode 112 Links: Bags Fly Free vs Soup is Good Food https://kellblog.com/2018/06/13/the-two-archetypal-marketing-messages-bags-fly-free-and-soup-is-good-food/ Dave Kellogg Podcast https://open.spotify.com/episode/1Jozji543Svs2oj9x1wfPK Ruben Gamez on Twitter https://twitter.com/earthlingworks/status/1815165607144513572 Why Buy Now? The Most Urgent Question Your Startup Needs to Answer https://medium.com/unusual-ventures/why-buy-now-the-most-urgent-question-your-startup-needs-to-answer-1492e1bc2ea0…
Today we’re talking about personal strengths, weaknesses and where to focus your attention. Nate & Josh are pretty sure they’re uncommon approach works much better than the status quo. This is episode 111
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Searching For SaaS

1 ‘People don’t change’ might just change you 32:12
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Today on the show we talk about patterns in prospects, co-workers and even our families that change how we approach sales, management and life. It’s a full bag of truisms that have impacted us in unexpected ways. This is episode 110
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Searching For SaaS

1 The Unexpected Audience Pivot for Nate’s Tool 28:11
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Today we talk about a tool Nate’s been working on and who the target market is. Josh has some great insights on how to hone this idea for better growth. This is episode 109
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1 Josh’s Odd Listening Tour Leads to an App Idea 44:35
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Today on the show we talk about the non-saas podcasts Josh has been listening to and how this has changed his perspective. All this learning has Josh thinking of a new app idea that he shares with us towards the end of the episode. This is episode 108
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Searching For SaaS

Some market areas seem to be consistently successful while others are not :thinking_face:. We dive into what those successful areas are and what it’s like to run a company there. We also get a sneak peak into Josh’s experience with Arc for Windows. Link: https://www.saastr.com/how-do-i-start-a-successful-saas/ This is episode 107…
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Searching For SaaS

Today, Nate & Josh talk about what can be done to grow Status List. Messages to be clarified, trust signals to be added, pricing to be improved. There’s a lot to get through in this episode! This is episode 106
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Searching For SaaS

1 Colleen Schnettler is building a new product 33:34
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Today on the show we talk to our friend Colleen about her SaaS journey, her latest product for the reporting space and her thoughts on getting from 0 to 1. This is episode 105
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Searching For SaaS

Today we talk about two products, one in an emerging market, one in a commodity and the challenges with each. This is episode 104
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Searching For SaaS

1 Why customers have complicated feelings about churning 34:32
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Today we dig into the complex feelings of customers. A company could be on the way in, the way out or about to be dropped like a hot potato by it's customers. This is episode 103
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1 Chris Savage: Building brand to meet early market needs over 18 years 57:33
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Today, Chris Savage from Wistia joins us to talk about all things brand and video. We walk through Chris' journey building the brand of Wistia, making technical bets and navigating changes in the market. You don't want to miss this one! This is episode 102
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Searching For SaaS

Today, we talk about the practise of apprentices and how we could benefit from that today. This is episode 101
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Searching For SaaS

1 What we liked, what we’d change after 100 episodes 30:07
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Can you believe it?! Today we’re celebrating 100 episodes of Searching for SaaS! Nate & Josh take a trip down memory lane and look at fun times, great guests and things we’d change. Join us for the centennial episode of S4S 🎉
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Searching For SaaS

1 Experiments to help Nate grow MRR, Josh tests Pricing Changes 43:00
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Today on the show we dig into Josh’s year long project to update pricing for his company. We also get an update from Nate on Testing Taxi growth and the guys talk about experiments Nate could try to grow MRR. This is episode 99
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Searching For SaaS

On the show today, we talk about marketing Nate’s testing project from 0 to 200MRR. Josh has lots of questions. Let’s start off 2024 with a bang! This is episode 98
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Searching For SaaS

1 Talking to competitors: insightful or terrible? 34:07
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Today we discuss how to balance the nuance of what info to discuss, what insights we can gain, and how to mentally prepare for a meeting like this. This is episode 96
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Searching For SaaS

1 Mistakes on CMS Choices and Josh’s No-Code Project 36:28
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Today on the show we talk about tech for marketing sites (wordpress, headless CMS, web flow…) and Josh tells us about his experience building a little no-code project. Links: Jesse Hanley https://twitter.com/jessethanley This is episode 95
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