Artwork

Content provided by Harriet Mellor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Harriet Mellor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Reviving Cold Leads: The Scalable System Behind 1,497% ROI

11:45
 
Share
 

Manage episode 482314970 series 3360533
Content provided by Harriet Mellor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Harriet Mellor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

From Dead Leads to $1.1M Pipeline: The Follow-Up System That 10Xed ROI

In just six months, we turned 520 cold, disqualified leads into 63 booked meetings and built a $1.1M pipeline — all through a process we call Lead Development as a Service.

If your sales team is struggling with inconsistent pipeline, poor follow-up, or SDRs who just aren’t cutting through, this episode breaks down exactly what we did — and how you can do it too.

You’ll learn:

  1. 🔁 Why we built “Lead Development as a Service” (and what makes it different)

  2. 📞 How we revived 12-month-old leads and booked 63 high-quality meetings

  3. 🛠 The exact daily process that turned low-volume lists into real pipeline

  4. ✉️ Why email-only outreach is killing your sales results

  5. 📈 How one client saw a 1,497% ROI in just six months

  6. 🎯 What happens when sales and marketing align their follow-up strategy

This isn’t about spraying messages — it’s about building a consistent, scalable system that converts.

Whether you're leading an in-house team or outsourcing lead gen, these strategies are plug-and-play.

  continue reading

123 episodes

Artwork
iconShare
 
Manage episode 482314970 series 3360533
Content provided by Harriet Mellor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Harriet Mellor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

From Dead Leads to $1.1M Pipeline: The Follow-Up System That 10Xed ROI

In just six months, we turned 520 cold, disqualified leads into 63 booked meetings and built a $1.1M pipeline — all through a process we call Lead Development as a Service.

If your sales team is struggling with inconsistent pipeline, poor follow-up, or SDRs who just aren’t cutting through, this episode breaks down exactly what we did — and how you can do it too.

You’ll learn:

  1. 🔁 Why we built “Lead Development as a Service” (and what makes it different)

  2. 📞 How we revived 12-month-old leads and booked 63 high-quality meetings

  3. 🛠 The exact daily process that turned low-volume lists into real pipeline

  4. ✉️ Why email-only outreach is killing your sales results

  5. 📈 How one client saw a 1,497% ROI in just six months

  6. 🎯 What happens when sales and marketing align their follow-up strategy

This isn’t about spraying messages — it’s about building a consistent, scalable system that converts.

Whether you're leading an in-house team or outsourcing lead gen, these strategies are plug-and-play.

  continue reading

123 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide

Listen to this show while you explore
Play