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42: Leading Your Sales with Value, Not Price
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Have you ever been asked the price of your service and been ghosted afterward? If so, you’ve likely missed a few steps in getting the full scope of the customer’s needs and setting the value of your service before offering up your prices. This week is about leading your sales with value, not price.
Access the Zero to Sales in 10 Minutes a Day free sales training. You’ll learn how to get on the phone with five qualified prospects this week.
Some of the talking points I go over in this episode include:
- How to figure out the right questions to ask to get the full scope of the potential client’s needs.
- Language you can use to defer the ‘how much does it cost?’ question until you can confidently give them a price based on
- My guide to a successful no-pitch discovery call.
At the end of the day it’s never about the price. It’s about the value the potential client places on the end result.
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