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Find ways to look beyond what SEO tools show you - with Sinead McLarty

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Manage episode 480028736 series 3012563
Content provided by Majestic.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Majestic.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, Sinead shares that you should find ways to look beyond what SEO tools show you, and that you sometimes you have to go manual to stand out.

Discussion points include:

What are examples of not getting enough information from tools?

When Media databases don't show you the most relevant contacts, how do you get the most relevant contacts?

You say that Google doesn't always show you all the relevant stories from a straight search - why is this important and what should you do about it?

Backlink tools can't always show you the full range of backlinks in a domain - why does this matter and how do you dig deeper?

How much value does this human digging deeper provide?

How do you measure the impact of it?

Can AI not assist with this?

  continue reading

461 episodes

Artwork
iconShare
 
Manage episode 480028736 series 3012563
Content provided by Majestic.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Majestic.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, Sinead shares that you should find ways to look beyond what SEO tools show you, and that you sometimes you have to go manual to stand out.

Discussion points include:

What are examples of not getting enough information from tools?

When Media databases don't show you the most relevant contacts, how do you get the most relevant contacts?

You say that Google doesn't always show you all the relevant stories from a straight search - why is this important and what should you do about it?

Backlink tools can't always show you the full range of backlinks in a domain - why does this matter and how do you dig deeper?

How much value does this human digging deeper provide?

How do you measure the impact of it?

Can AI not assist with this?

  continue reading

461 episodes

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