Artwork

Content provided by Gert Mellak, SEO, Gert Mellak, and SEO. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gert Mellak, SEO, Gert Mellak, and SEO or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

099 - Search Intent Mismatch

4:23
 
Share
 

Manage episode 358810401 series 2931779
Content provided by Gert Mellak, SEO, Gert Mellak, and SEO. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gert Mellak, SEO, Gert Mellak, and SEO or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In episode 99 of the SEOLeverage Podcast, Gert Mellak discusses the issue of "search intent mismatch," where website content doesn't meet user expectations based on their search queries. He offers strategies for aligning content with user intent, improving SEO performance. This includes analyzing top-ranking pages and differentiating between informational and transactional content.

Although search intent is important, it should not be the sole focus when creating content or pages. It's crucial to consider other factors to understand why your content may not be ranking or why a competitor's content is performing better. There is what we call Search Intent Mismatch and your type of content is not the type of content that Google wants to rank

Podcast Highlights:

00:00 Prologue

00:09 Podcast Intro

00:20 Introduction of the topic

00:33 Why is Search Intent Mismatch the most important symptom that causes your ranking to drop?

01:55 When rankings drop, what needs to be factored in the revisions based on what Google is looking for to rank?

03:01 Summary

03:43 End

Resources:

Get 5 quick wins for your website's SEO

https://seoleverage.com/quick-wins

Connect with Gert Mellak:

Website: https://seoleverage.com/

Email: [email protected]

  continue reading

101 episodes

Artwork
iconShare
 
Manage episode 358810401 series 2931779
Content provided by Gert Mellak, SEO, Gert Mellak, and SEO. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gert Mellak, SEO, Gert Mellak, and SEO or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In episode 99 of the SEOLeverage Podcast, Gert Mellak discusses the issue of "search intent mismatch," where website content doesn't meet user expectations based on their search queries. He offers strategies for aligning content with user intent, improving SEO performance. This includes analyzing top-ranking pages and differentiating between informational and transactional content.

Although search intent is important, it should not be the sole focus when creating content or pages. It's crucial to consider other factors to understand why your content may not be ranking or why a competitor's content is performing better. There is what we call Search Intent Mismatch and your type of content is not the type of content that Google wants to rank

Podcast Highlights:

00:00 Prologue

00:09 Podcast Intro

00:20 Introduction of the topic

00:33 Why is Search Intent Mismatch the most important symptom that causes your ranking to drop?

01:55 When rankings drop, what needs to be factored in the revisions based on what Google is looking for to rank?

03:01 Summary

03:43 End

Resources:

Get 5 quick wins for your website's SEO

https://seoleverage.com/quick-wins

Connect with Gert Mellak:

Website: https://seoleverage.com/

Email: [email protected]

  continue reading

101 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide

Listen to this show while you explore
Play