78: Stop Being the Best Kept Secret: Flipping the Script- with Curt Anderson from B2Btail
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Meet Curt Anderson
Curt Anderson is the founder of B2B Tail dedicated to helping manufacturers stop being the best kept secret in their industry through profitable digital sales growth strategies. With over nine years at B2Btail, Curt provides valuable e-commerce strategies that help manufacturing companies achieve their goals and reach success. He creates free resources to guide manufacturers on their e-commerce journey, including checklists, keyword strategies, and website optimization techniques. Curt's mission is to ethically drive the highest profits possible for manufacturers and entrepreneurs through effective digital marketing.
Connect with Curt!
Highlights
00:00 Introduction and Greetings
01:09 Guest Introductions and Banter
06:04 Lightning Round Fun
13:24 Deep Dive into Digital Strategies
15:23 Consistency in Marketing
20:13 Out Teaching the Competition
24:11 The Importance of Repetition in Social Media
24:47 Repurposing Content for Maximum Impact
24:57 Sharing Expertise to Build Trust
26:23 Know Your Soulmate: Understanding Your Ideal Customer
28:33 Strategies for Identifying Ideal Customers
31:54 Rounding the Bases: Categorizing Clients
35:40 What We Just Learned: Insights and Takeaways
43:39 Closing Thoughts and Appreciations
Connect with the Broads!
Connect with Lori on LinkedIn and visit www.keystoneclick.com for your strategic digital marketing needs!
Connect with Kris on LinkedIn and visit www.genalpha.com for OEM and aftermarket digital solutions!
Connect with Erin on LinkedIn!
78 episodes