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Tax Refunds and Aspiring to Get Outside

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Manage episode 358664214 series 3405944
Content provided by People for Bikes and the Outdoor Industry Association, People for Bikes, and The Outdoor Industry Association. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by People for Bikes and the Outdoor Industry Association, People for Bikes, and The Outdoor Industry Association or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Kelly and Patrick discuss how the outdoor industry can capitalize on consumers receiving tax refunds this spring. More Americans expect to receive a refund in 2023 than the previous year, and they are thinking of ways to spend it. How can the outdoor industry help potential consumers imagine a great outdoor experience and convert that aspiration into sales? How do brands fit into consumer’s aspirational dreams of outdoor recreation?

  continue reading

72 episodes

Artwork
iconShare
 
Manage episode 358664214 series 3405944
Content provided by People for Bikes and the Outdoor Industry Association, People for Bikes, and The Outdoor Industry Association. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by People for Bikes and the Outdoor Industry Association, People for Bikes, and The Outdoor Industry Association or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Kelly and Patrick discuss how the outdoor industry can capitalize on consumers receiving tax refunds this spring. More Americans expect to receive a refund in 2023 than the previous year, and they are thinking of ways to spend it. How can the outdoor industry help potential consumers imagine a great outdoor experience and convert that aspiration into sales? How do brands fit into consumer’s aspirational dreams of outdoor recreation?

  continue reading

72 episodes

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