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699: Feeling Alone as A Blogger? How to Find Your Tribe on Food Social With Reed Dunn
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In episode 699, Megan chats to Reed Dunn about how discovering the Food Social platform helped him combat creator isolation and reignite his passion for food blogging.
Reed Dunn's journey in the kitchen began as a young child in small-town Kansas, where he spent hours learning how to cook by digging through cookbooks and mimicking what his mom was doing. In 2018, after a month of sharing what he was eating on Instagram, friends and co-workers encouraged him to start an account dedicated to his recipes. Pesto & Potatoes was born, and it's where he shares his passion for cooking through wholesome plant-based and pescatarian recipes inspired by the Pacific Northwest and the many regions in which he has lived.
In this episode, you’ll learn how finding a supportive creator community can completely transform your food blogging journey and how Food Social offers unique opportunities for connection, traffic, and monetization.
Key points discussed include:
- Food Social bridges the isolation gap for creators: Reed talks about feeling alone in his blogging journey and how Food Social gave him a space to connect with like-minded creators.
- The platform is free and built by creators, for creators: Food Social was designed to address real challenges food bloggers face, offering a recipe-sharing platform with monetization and analytics tools.
- It’s easy to get started and low-risk: Joining and uploading content is simple, making it a great option even for those already overwhelmed by platforms.
- Monetization opportunities are built in: Creators can earn from page views, participate in paid brand activations, and use affiliate links—all within the platform.
- The platform drives actual traffic: Food Social helps generate meaningful traffic and visibility without the algorithm stress of other platforms.
- Community-building happens both on and off the platform: Weekly Zoom happy hours, Slack channels, and real-time feature updates foster a strong sense of collaboration and connection.
- It supports authentic brand relationships: Reed appreciates how Food Social introduces him to brands he genuinely connects with, going beyond surface-level influencer marketing.
If You Loved This Episode…Connect with Reed Dunn
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