#030 - I Read The BEST Marketing Books Of All Time (So You Don’t Have To) 📚🔥
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In this episode of The Marketing Factory, host Marisa Candy shares five impactful books that can inspire new marketing strategies and ideas. With over two decades of experience as an award-winning marketer, Marisa emphasizes that marketing goes beyond ads and selling; it's about creating meaningful connections and driving real results. She introduces the first book, "Purple Cow" by Seth Godin, which focuses on the importance of standing out in a crowded market. Marisa explains that the book challenges conventional thinking by suggesting that being "safe" in marketing is actually risky and that being forgettable is the worst outcome.
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Timestamps:
00:00:00 - Introduction
00:00:21 - Book 1: Purple Cow by Seth Godin
00:03:00 - Book 2: Breadwinner by Tom O'Toole
00:04:24 - Book 3: Day Trading Attention by Gary Vee
00:06:12 - Book 4: Good to Great by Jim Collins
00:07:49 - Book 5: Start With Why by Simon Sinek
00:08:52 - Key Takeaways from the Books
37 episodes