))
From Software to CEO: Cydni Rogers Tetro’s Playbook for Driving Innovation
Manage episode 473339501 series 3623025
Content provided by JL Heather. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by JL Heather or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode of Breakthrough Innovation, we’re joined by Cydni Rogers Tetro, a trailblazing tech entrepreneur, CEO, and innovation strategist with a history of scaling businesses by hundreds of millions. With experience working with major brands like Disney and Microsoft and raising over $118 million in funding, Cydni shares her insights on turning ideas into reality, fostering a culture of creativity, and navigating the challenges of innovation in today’s fast-paced business landscape.
Key Lessons Covered in This Episode:
From Software Engineer to CEO:
Cydni shares her unconventional career path, from software testing to leading high-growth companies, and the lessons she learned along the way.
Innovation Through Customer-Centric Thinking:
Discover why true innovation starts with understanding customer needs and how brands like Disney apply this approach to create game-changing products.
Overcoming Resistance to Change in Organizations:
Cydni unpacks the common reasons why companies struggle to innovate and provides actionable strategies for breaking through barriers.
Balancing Creativity and Business Constraints:
Learn how to foster creativity without losing sight of financial and operational realities—an essential skill for every leader.
Validating Ideas Before Scaling:
Before investing heavily in new concepts, businesses must test and refine them. Cydni explains how to validate ideas efficiently to minimize risk.
Innovation Metrics Beyond Revenue:
Traditional KPIs don’t always capture the impact of innovation. Cydni discusses alternative ways to measure success in a rapidly evolving market.
Staying Ahead in an Ever-Changing Industry:
With technology evolving at lightning speed, Cydni shares her insights on staying agile, adaptable, and ahead of industry trends.
Key Takeaways:
✅ Customer insights should drive innovation, not just technology.
✅ Organizations must overcome fear of change to thrive.
✅ Balancing creativity and execution is key to long-term success.
✅ Innovation isn’t just about revenue—it’s about impact and scalability.
Links And Resources:
- Cydni Rogers Tetro on LinkedIn: linkedin.com/in/cydnitetro
- Website: brandless.com
Thanks for tuning in to Breakthrough Innovation! Want to subscribe to the podcast? Have feedback to share? Connect with us on Spotify or iTunes and leave us a review—we’d love to hear from you!
69 episodes
Share
