Artwork

Content provided by Melissa Goodwin and Steve Schmidt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melissa Goodwin and Steve Schmidt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Email Subject Lines That Sell: Why Testing Matters

34:24
 
Share
 

Manage episode 456033814 series 3625269
Content provided by Melissa Goodwin and Steve Schmidt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melissa Goodwin and Steve Schmidt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In Episode 1 of The A/B Test Podcast, we’re putting email subject lines to the test! We sent over 3,000 emails across three platforms, using two subject lines to find out which one would dominate the inbox.

But it’s not just about email—it’s about the bigger picture of testing in sales and marketing. We’ll show you why even a 1-2% improvement in open rates can lead to major revenue gains over time.

In This Episode, You’ll Learn:

  • The results of our A/B test and what they mean for your emails.
  • Why A/B testing should be in every marketer’s toolkit.
  • How small performance tweaks can make a big impact on your bottom line.

Join us as we kick off this journey of testing, learning, and a few laughs along the way. If you’ve ever wondered whether tweaking your subject line is worth it—this episode is for you.

Listen now and start turning small wins into big results!

  continue reading

21 episodes

Artwork
iconShare
 
Manage episode 456033814 series 3625269
Content provided by Melissa Goodwin and Steve Schmidt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melissa Goodwin and Steve Schmidt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In Episode 1 of The A/B Test Podcast, we’re putting email subject lines to the test! We sent over 3,000 emails across three platforms, using two subject lines to find out which one would dominate the inbox.

But it’s not just about email—it’s about the bigger picture of testing in sales and marketing. We’ll show you why even a 1-2% improvement in open rates can lead to major revenue gains over time.

In This Episode, You’ll Learn:

  • The results of our A/B test and what they mean for your emails.
  • Why A/B testing should be in every marketer’s toolkit.
  • How small performance tweaks can make a big impact on your bottom line.

Join us as we kick off this journey of testing, learning, and a few laughs along the way. If you’ve ever wondered whether tweaking your subject line is worth it—this episode is for you.

Listen now and start turning small wins into big results!

  continue reading

21 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play