AI vs. Humans: Is AI Taking Over Advertising?
Manage episode 478720704 series 3650533
Is AI replacing marketers and creatives, or is it simply a tool to enhance their work? As AI continues to automate tasks in advertising, the question remains: who’s really in control?
In this episode, we explore:
- The real impact of AI on creative work, ad targeting, and decision-making
- What AI can do better than humans—and where it still falls short
- How advertisers and marketers can leverage AI without losing the human touch
Our expert guests weigh in:
Yang Han (CTO, StackAdapt) – How AI is designed to assist, not replace, human decision-making
David Wells (Industry Principal, Snowflake) – AI’s role in automation and predictive analytics
The future of AI in advertising isn’t humans vs. machines—it’s humans and machines working together.
6 episodes