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How to Rethink the Biggest Misconceptions About Franchising

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Manage episode 493904559 series 3645880
Content provided by MAJC and Matt Jennings. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MAJC and Matt Jennings or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Franchising doesn’t mean losing your soul or your brand. Lauren Fernandez reframes franchising as mentorship and culture-building done right.

Takeaways:

  • Coach early franchisees as extensions of your internal team
  • Set high standards with first franchise partners
  • Build brand loyalty and peer accountability through franchise culture

Want to connect directly with industry thought leaders like today’s guest? MAJC has built a community of hospitality professionals, where insights and tools help drive sustainable, profitable businesses. To get early access to the MAJC community, sign up at www.MAJC.ai.

  continue reading

106 episodes

Artwork
iconShare
 
Manage episode 493904559 series 3645880
Content provided by MAJC and Matt Jennings. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MAJC and Matt Jennings or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Franchising doesn’t mean losing your soul or your brand. Lauren Fernandez reframes franchising as mentorship and culture-building done right.

Takeaways:

  • Coach early franchisees as extensions of your internal team
  • Set high standards with first franchise partners
  • Build brand loyalty and peer accountability through franchise culture

Want to connect directly with industry thought leaders like today’s guest? MAJC has built a community of hospitality professionals, where insights and tools help drive sustainable, profitable businesses. To get early access to the MAJC community, sign up at www.MAJC.ai.

  continue reading

106 episodes

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