Behind the Scenes at Shed Geek: Where Marketing and Faith Intersect - Part 3

Shed Geek Podcast

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Ever wondered why some shed companies break through revenue plateaus while others stay stuck? In this revealing episode, the Shed Geek Marketing team pulls back the curtain on what truly works for growing shed businesses, especially those in the crucial $7-20 million revenue range.
We dive deep into why this particular revenue bracket represents the "sweet spot" for marketing partnerships - these companies have mastered their operations but need specialized marketing scaffolding to reach the next level. The conversation candidly addresses one of the industry's most contentious issues: data ownership. "You own everything when you work with us," we emphasize, contrasting this approach with unfortunate industry practices where companies hold client data hostage after relationships end.
The team explores how effective marketing extends far beyond websites and social media, requiring seamless integration with your entire business ecosystem - from CRMs and POS systems to 3D configurators and sales processes. For manufacturers, we challenge traditional thinking about expansion: "Your digital storefront - how many lots do you have? Because you could put the same money into your digital storefront getting it started... is it any more expensive than a new lot? Certainly not."
Looking toward the future, we examine how societal shifts toward tiny homes, ADUs, and sustainable living create expanding opportunities across the industry. "The next 50 years of the shed industry is not a zero-sum game," we note, highlighting how forward-thinking businesses should position themselves to capture disproportionate growth.
Ready to transform how you think about marketing your shed business? This episode provides the strategic framework and honest perspective you've been searching for. Connect with us at [email protected] to continue the conversation about how marketing can drive your next phase of growth.

For more information or to know more about the Shed Geek Podcast visit us at our website.
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To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.
To suggest show topics or ask questions you want answered email us at [email protected].
This episodes Sponsors:
Studio Sponsor: Shed Pro

CAL
LuxGuard
Shed Sales Summit
Digital Shed Builder
Calculate Business Services

Chapters

1. Behind the Scenes at Shed Geek: Where Marketing and Faith Intersect - Part 3 (00:00:00)

2. The $7-20 Million Sweet Spot (00:01:34)

3. Working with Software Partners (00:04:23)

4. Data Ownership and Digital Assets (00:07:25)

5. Learning from Failures and Mistakes (00:13:35)

6. Dealers' Marketing Challenges (00:17:14)

7. Controlling Your Brand Identity (00:21:50)

8. Defining Success Beyond Numbers (00:32:21)

9. Future of the Shed Industry (00:40:32)

10. Final Thoughts and Reflections (00:59:48)