Three Actions That Drive Small Business Marketing Success

Social Pulse Podcast: B2B Edition

Imagine for a moment that you're standing at the helm of a ship, much like Christopher Columbus as he set sail for the New World. The vast ocean of digital marketing stretches out before you, full of opportunity but also fraught with uncertainty. Now, what if I told you there was a compass, a simple yet powerful tool that could guide your marketing efforts with laser-like precision? Today, we're going to discover that compass, because our guests have distilled years of experience into what they call the Digital Marketing Success Cycle for SMBs.

Whether you're the captain of your SMB ship or the navigator plotting the course, this episode is for you. We're about to embark on a journey that will transform the way you approach digital marketing, making it less of a daunting expedition and more of an exciting voyage of discovery.

Join us as we welcome Dave Charest, Director of Small Business Success from Constant Contact. With years of experience helping small businesses succeed online, Dave has distilled the essence of effective digital marketing into three key actions that form what they call the Digital Marketing Success Cycle for SMBs. Today, he’ll break down this cycle and show you how to implement it in your own business, no matter your current level of marketing expertise.

Dave brings over a decade of experience at Constant Contact, where he's helped countless small businesses navigate the ever-changing landscape of digital marketing. His expertise in content marketing and his passion for simplifying complex concepts make him a go-to resource for SMB owners looking to level up their marketing game.

He’s here to revolutionize the way you think about and execute your marketing strategies. Get ready to transform your approach and drive real success for your small business.

Social Pulse Podcast host Mike Allton asked Dave Charest about:

🧡 The Success Cycle Unveiled: Understand the three critical actions that form the backbone of successful SMB digital marketing.

🧡From Theory to Practice: Learn how to implement each step of the Digital Marketing Success Cycle in your business, regardless of your industry or size.

🧡Overcoming Common Obstacles: Discover strategies to tackle the typical challenges that prevent SMBs from marketing effectively, such as time constraints and lack of confidence.

Learn more about Dave Charest

• Connect with Dave Charest LinkedIn

Resources & Brands mentioned in this episode

• Constant Contact
• Be a Marketer Podcast
• Learn more about Agorapulse with a free demo
• The Social Media Hat
• Canva
• Shopify
• Dave Charest Website
• How to Structure Your Agency to Win Using EOS with Matt Heinz

Show Notes & Transcript: https://www.agorapulse.com/blog/podcasts/b2b-edition/three-actions-that-drive-small-business-marketing-success

Brought to you by Agorapulse: the #1 rated social media management solution. Follow Agorapulse on LinkedIn.

Produced and Hosted by Mike Allton, Chief Storyteller at Agorapulse. If you’re interested in being featured on an upcoming episode, reach out to Mike.