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Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online
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Q1 Social Media Updates You Need to Know (and How to Adjust Your Strategy)
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Content provided by Social Media Strategist, Content Marketer and Agency Owner Heidi Schmidt, Social Media Strategist, Content Marketer, and Agency Owner Heidi Schmidt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Social Media Strategist, Content Marketer and Agency Owner Heidi Schmidt, Social Media Strategist, Content Marketer, and Agency Owner Heidi Schmidt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Think you’ve got a handle on your social media strategy? Think again.
In this episode, we're breaking down the biggest social media platform shifts from Q1—and spoiler alert: things are changing faster than ever. Instagram wants you using music on everything (yes, even carousels), Threads is creeping into Twitter’s old territory, and LinkedIn? It’s quietly becoming the place for video content and thought leadership.
Heidi’s sharing what these updates actually mean for your content (without the corporate jargon), how to make smarter platform choices, and why repurposing isn’t just allowed—it’s necessary.
If you're tired of chasing trends and ready to actually understand what’s working and where to focus your time in Q2, this is your episode.
Think of it as your shortcut to staying current without the overwhelm.
Episode Highlights:
- Instagram’s new algorithm ranking signals: watch time, shares, likes per reach
- Smart repurposing tips (and what “original content” really means)
- Why adding music to all types of posts—yes, even carousels—matters now
- LinkedIn's shift to video-first: what formats are performing best
- Meta’s new “community-based” fact-checking and what it could mean for your content
- Hot takes + thought leadership: why they’re trending on Threads and LinkedIn
- Newsletter repurposing tips for better LinkedIn reach
- Platform-by-platform takeaways to guide your content in Q2
Love what you’re hearing? Be sure to follow the podcast so you never miss an episode—and if this helped you feel more confident about your content, leave a quick review! It helps us reach more entrepreneurs like you and keeps the good stuff coming.
Drop a question or a review! We love getting feedback from our listeners!
Connect with me:
Website - https://www.heidijschmidt.com/
Instagram - https://www.instagram.com/HeidiSchmidtCreative
Facebook - https://www.facebook.com/HeidiSchmidtCreative/
LinkedIn - https://www.linkedin.com/in/legallyheidi/
Email - [email protected]
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