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Joost de Valk on improving the web, schema, and the CMS market

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Manage episode 307059667 series 3006499
Content provided by by Kevin Indig and By Kevin Indig. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by by Kevin Indig and By Kevin Indig or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this Tech Bound podcast, I speak with legendary founder Joost de Valk about the importance of Schema for the web, the CMS landscape, and SEO Fitness. You probably know him from Yoast, the #1 WordPress plugin for SEO, but Joost has to offer way more.


TIMESTAMPS
0:00 Introduction
0:56 State of the CMS market
3:38 The rise of WordPress
7:32 The biggest challenges webmasters face today
10:14 SEO fitness and dieting
17:28 How important is technical SEO in 2021?
20:05 The future of rich snippets and Schema
24:39 A fully Schema-augmented web
29:08 Trust and Blockchain timestamps
33:38 What it’s like to run Yoast
36:02 The future of Yoast
37:50 Outro


SHOW NOTES
Yoast CMS market share analysis: https://joost.blog/cms-market-share/
NY Times link rot analysis: https://www.theverge.com/2021/5/21/22447690/link-rot-research-new-york-times-domain-hijacking
(Free) duplicate post plugin: https://wordpress.org/plugins/duplicate-post/
Wordproof: https://wordproof.com/
Schema on Github: https://github.com/schemaorg/schemaorg
Yoast: https://yoast.com/
Twitter: https://twitter.com/jdevalk


This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.tech-bound.com
  continue reading

53 episodes

Artwork
iconShare
 
Manage episode 307059667 series 3006499
Content provided by by Kevin Indig and By Kevin Indig. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by by Kevin Indig and By Kevin Indig or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this Tech Bound podcast, I speak with legendary founder Joost de Valk about the importance of Schema for the web, the CMS landscape, and SEO Fitness. You probably know him from Yoast, the #1 WordPress plugin for SEO, but Joost has to offer way more.


TIMESTAMPS
0:00 Introduction
0:56 State of the CMS market
3:38 The rise of WordPress
7:32 The biggest challenges webmasters face today
10:14 SEO fitness and dieting
17:28 How important is technical SEO in 2021?
20:05 The future of rich snippets and Schema
24:39 A fully Schema-augmented web
29:08 Trust and Blockchain timestamps
33:38 What it’s like to run Yoast
36:02 The future of Yoast
37:50 Outro


SHOW NOTES
Yoast CMS market share analysis: https://joost.blog/cms-market-share/
NY Times link rot analysis: https://www.theverge.com/2021/5/21/22447690/link-rot-research-new-york-times-domain-hijacking
(Free) duplicate post plugin: https://wordpress.org/plugins/duplicate-post/
Wordproof: https://wordproof.com/
Schema on Github: https://github.com/schemaorg/schemaorg
Yoast: https://yoast.com/
Twitter: https://twitter.com/jdevalk


This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.tech-bound.com
  continue reading

53 episodes

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