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Ep 34: Built for Impact: How Pasha Knish Turned Freelance Scraps into an Amazon Powerhouse
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Key Takeaways
- Pasha’s agency journey started as a side hustle while bootstrapping his own Amazon brand.
- AMZ Optimized helps FBA sellers scale faster and more cost-effectively than hiring in-house.
- The human relationship element is essential to long-term agency success—automation alone can’t replace it.
- Applying principles from permaculture, Pasha builds systems with multi-functional benefits for both clients and team.
- The agency is launching an AI tool to streamline Amazon listing backend optimization.
- Referral networks and strategic partnerships are central to AMZ Optimized's growth.
- Smaller, well-optimized teams using the right tech can outperform larger, less agile organizations.
- Town halls and internal communication foster a strong remote culture across global time zones.
- AI should enhance, not replace, core functionality in tools and systems.
- A long-term, client-centered approach led to 20x growth for one Amazon brand.
Check out Pasha's agency here:
https://www.agencyuplift.co/email
Agency Uplift - Free Stuff to Scale Your Agency:
https://www.agencyuplift.co/sop (I saved $20K/mo using this system)
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