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Cash In On Cultural Currency w/ Saumya Iyer: The Art of LiveOps S2E14

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Manage episode 277345938 series 2530590
Content provided by James Gwertzman and Crystin Cox, James Gwertzman, and Crystin Cox. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Gwertzman and Crystin Cox, James Gwertzman, and Crystin Cox or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Ever wondered why certain games thrive in one cultural context and bomb in another? Saumya Iyer, a LiveOps expert helping mobile games thrive in India, is here to explain the incredible impact of a shared cultural context and sense of community on a game’s success in any given market. This is a must-listen if you’re expanding internationally, or wondering why your game just isn’t catching on as you’d hoped in a new segment.

Support the show

  continue reading

48 episodes

Artwork
iconShare
 
Manage episode 277345938 series 2530590
Content provided by James Gwertzman and Crystin Cox, James Gwertzman, and Crystin Cox. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Gwertzman and Crystin Cox, James Gwertzman, and Crystin Cox or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Ever wondered why certain games thrive in one cultural context and bomb in another? Saumya Iyer, a LiveOps expert helping mobile games thrive in India, is here to explain the incredible impact of a shared cultural context and sense of community on a game’s success in any given market. This is a must-listen if you’re expanding internationally, or wondering why your game just isn’t catching on as you’d hoped in a new segment.

Support the show

  continue reading

48 episodes

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